(9 June 2012 02:25 pm)

MUMBAI: Singapore pay TV operator StarHub TV has announced that its customers will be able to watch TV channels across multiple screens, anytime, anywhere with its new value-added service called TV Anywhere.

With the launch of the Internet TV platform starhubtv.com, TV Anywhere will be a service offering, giving viewers access to cable TV channels across Internet-enabled PC, Mac, iPad or tablet, with their current subscription plan.

Currently in its beta phase, starhubtv.com will allow cable TV customers to access up to 12 channels, depending on their subscription plan.

In addition, starhubtv.com will offer more than 600 hours of content on its on-demand video store and a full TV guide. Selected local content such as LionsXII and S.League matches will also be available free of charge.

Cable TV customers who have subscribed to the UEFA EURO 2012™ Pack will be able to enjoy all 31 matches of the tournament 'live' on starhubtv.com. In addition, those who miss the ‘live’ coverage can watch past matches through the Catch-Up service.

StarHub VP of home solutions and content Iris Wee said, “The increase in ownership of multiple personal devices among Singaporeans and the demand for entertainment content on the go gives us the opportunity to extend our TV offering for an anytime, anywhere experience. As the platform is still in its beta phase, we would like to assure customers that we are working with our content partners to have more rights cleared for delivery over the Internet as soon as possible. We hope to triple the number of channels available by the end of this year”.