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MUMBAI:
Disney Television Animation has begun production on the new
animated series The 7D, a comedic take on the world of Seven
Dwarfs, this time in a contemporary storybook world designed
for viewers age 2-7 and their families.
The
series is slated to debut in 2014 on Disney Junior channels
and programming blocks around the world.
The
executive producer is Emmy Award-winning Tom Ruegger while
Alfred Gimeno is the director and Sherri Stoner is the story
editor. The characters are designed by Noah Z. Jones.
Disney
Junior Worldwide SVP Original Programming and GM Nancy Kanter
said, "Our goal for Disney Junior is to engage kids with
stories and characters that represent the very best of Disney
storytelling. With 'The 7D,' we look to continue Walt Disney's
legacy of reinterpreting classic folk and fairy tales in ways
that delight new audiences. We're excited to re-imagine these
familiar characters and put them in a new humorous setting
that we think will entertain kids and parents alike."
The
series takes place in the whimsical world of Jollywood, where
Queen Delightful relies on the 7D – Happy, Bashful, Sleepy,
Sneezy, Dopey, Grumpy and Doc – to keep the kingdom in
order.
Standing
in their way are two laughably evil villains, Grim and Hildy
Gloom, who plot to take over the kingdom by stealing the magical
jewels in the 7D's mine. With seven very distinct personalities,
the 7D always manage to save the day and send Grim and Hildy
running back to their evil lair to try another day.
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