participants shared more than 1000 pictures on the page. They
uploaded their personal Summer Holidays pictures under five
categories Wow Location, Cute Couple, Awesome Friends,
Best Family and Naughty Kid.
criteria to select the photograph, was on the basis of relevance
of the picture, emotions captured, picture quality and its
effects. 30 pictures had been selected as winning entries
and fans were given travel bags from Benetton, Cross Pens
and T Shirts.