|
Mumbai: Jump Games, having the IP rights for many Hollywood
and Bollywood hits, has entered into the Bhojpuri film market.
The
Reliance Entertainment Digital's mobile and web games developer
and publisher company has ecreated a mobile game for the Bhojpuri
film, ‘Dil Le Gayi Odhaniyawali’.
The
game has gone online and can be downloaded across all mobile
operators. It will be available on all leading operators like
Vodafone, BSNL, Idea, Docomo. It has been made for Java, Blackberry
and Android technologies
Jump
Games business head India Chaitanya Prabhu said, “Backed
with the huge expertise and hit deliveries with movie based
IP’s for Hollywood films like Real Steal ,Mirror Mirror
and Bollywood blockbusters like 3 Idiots, Bodyguard, Singham,
this film marks our entry into the burgeoning Bhojpuri market.
With a very loyal audience base who are passionate and ardent
lovers of their films and actors, Jump Games is very excited
to create this offering and is confident of it being received
excellently. We look forward to creating more clutter breaking
and unique mobile engagement games for brands."
The
mobile game created on the peg of action, has all the “masala”
of a Bhojpuri film where the protagonists are in love and
the female protagonist’s father opposes the relationship
and wants to kill the male protagonist.
The
user can take on the avatar of the hero (Khesari) and beat
up the bad guys to take home his lover, killing a
specific number of men in each level will let you complete
the target
and push to the next level.
Additional
features created by Jump Games include an action packed game
with Vivid graphics, simple controls for pick-up and play
and innovative hurdles to make the chase more exciting.
For
Balaji Cinevision, the production house, this allows for an
extension to the film, creating a critical and increasing
touch point amongst its consumers.
|
