MUMBAI: India TV has appointed Rajmohan Nair as president, Network Development.

Nair moves from TV Today where he was working as vice president - distribution.

This is the fourth key appointment made by India TV from TV Today in less than three months.

Nair will be responsible for network development for India TV and upcoming group channels in domestic and international markets. He will be reporting to India TV MD and CEO Ritu Dhawan.

Dhawan said, "Digitisation is round the corner which will have an impact on the TV landscape in a big way. With Rajmohan coming on board at this juncture, we really feel optimistic that this will further boost the aggressive growth track we are set to follow."

Nair added, "It is a great opportunity for me to contribute towards further consolidating and cementing India TV’s leadership position in the news genre. What’s also exciting is the changing dynamics in the distribution space that shall also provide with a huge potential to develop pay business revenues for the channel."

Nair comes with over two decades of experience, out of which 15 years have been in broadcast distribution space.

As a member of the core strategy team of TV Today Network, he has been instrumental in encryption of the three TVTN channels and its launch in One Alliance Bouquet as a pay service.