TV chairman Subhash Chandra said, As the world at
large continues to stare at economic uncertainty in the
face, India remains cautiously optimistic but vulnerable
to the risks associated with a slowing global economy.
a challenging macroeconomic environment and resultant price
sensitivity, subscriber additions across the DTH industry
have been encouraging. With digitalization expected to boost
subscriber additions, Dish TV is well-entrenched to further
build on its supremacy while also targeting larger uptake
of ARPU accretive HD subscribers, he added.
TV MD Jawahar Goel added, The festival quarter ending
December has traditionally been a bigger contributor in
terms of subscriber additions and revenue compared to the
other quarters. This year, though the category outperformed
on a year-on-year basis in the month of October being Diwali
time, subscriber additions thereafter witnessed a slowdown.
Notwithstanding the fallout in terms of lower additions
what is heartening is that Dish TV, followed by much of
the industry, was able to initiate and sustain a significant
price hike at the entry level. The price hike was taken
to offset the unprecedented rupee depreciation in the last
few months. Dish TV continued to maintain its lead in incremental
share in a six player market.
mandatory digitalisation, Goel added, While on-ground
activity in terms of subscriber demand is yet to catch up
speed, Dish TV endeavours to retain its market share in
an expanding digital universe. We believe that Dish TV with
its strong brand equity and field infrastructure is likely
to be one of the preferred choices of the potential digital
about the third quarter results, Goel said, A larger
base contributed to a flat ARPU in this quarter. However,
the recent price hike is likely to filter through and add
to the ARPU in the coming quarters.
to a further 8 per cent depreciation of the rupee against
the US dollar in this quarter, there is an additional foreign
exchange loss of Rs 156 million. The foremost reason for
this loss is significant foreign currency debt which needs
to be reported using the closing exchange rate. However,
despite a significant portion of the capital equipment being
dollar denominated, SAC remained within expectation largely
due to the substantial inventory and higher entry price.
Bottom line profitability remains realistic but for the
notional loss due to foreign exchange fluctuation,