Disney deal a huge step forward for Netflix: Sarandos

MUMBAI: At the UBS media Conference in New York, Netflix chief content officer Ted Sarandos said the company‘s content deal with Disney is a major step forward.

“It is going to be a huge step forward for our programming.” Sarandos also stressed the importance of getting more exclusive programme rights and developing additional original content. He also called Disney a near perfect media company.

Sarandos also said that the children’s content on Netflix shouldn’t cut in to conventional TV viewing. “Every month we stream hours of content so you’d think we’d be cannibalising linear television like crazy”. But Disney Channel is doing well.

Nickelodeon ratings fall has nothing to do with Netflix. “Before Netflix they used to have ratings slumps”. The company is working on its user interface to make it more kid-friendly.

He described the relationship with Carl Icahn who bought a stake in the company as being good so far. "This relationship is pretty new, but it has been very positive,"

Harvey Weinstein interviewed Sarandos. Weinstein asked him why Netflix let the exclusivity of a content deal with premium TV service Epix go. Sarandos explained that it wasn’t valuable relative to the premium. Epix content from Viacom, MGM and Lionsgate was already available on Epix and comes to Netflix only three months later.

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