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MUMBAI:
Sony Entertainment Television (Set) is launching a new fiction
show titled 'Love Marriage Ya Arranged Marriage' on 6 August.
The
show will air every Monday to Thursday at 8.30 pm replacing
Dekha Ek Khwaab which has gone off-air on 2 August. It will
be competing with slot leader Ek Hazarome Meri Behena hai
(Star Plus), Hitler Didi (Zee TV) and Madhubala (Colors).
'Love
Marriage Ya Arranged Marriage' explores the debate between
love marriages and arranged marriages without taking either
side. The show highlights the pros and cons of both through
the lives of two young women.
Multi
Screen Media COO N P Singh said, "Sony Entertainment
Television is committed to bring differentiated programming
and offer a diversified bouquet of entertaining shows to the
audience. We are sure that audience will love this show and
it will strengthen our hold in the fiction domain along with
our already popular shows 'Bade Achhe Laggte Hai', 'Kuch Toh
Log Kahenge' and 'Saas Bina Sasural'."
'Love
Marriage Ya Arranged Marriage' is produced by Sphere Origins
Multivision and written by Bollywood writer Kamlesh Pandey.
Sphere
Origins Multivision CMD Sunjoy Waddhwa added, "'Love
Marriage Ya Arranged Marriage' is a show about two friends
who share different views on marriage. The show projects two
different ideologies on marriage that prevail in our society
without taking either side. Through this show we are trying
to convey that whether love or arranged, marriage is an everyday
partnership; sometimes you need to arrange the love, at other
times you have to love the arrangement."
The
show traces the journey of two friends who are diametrically
opposite in their beliefs about marriage, yet share the same
desire to have a happy and content marriage. The debate is
on and as the story evolves perhaps along with the two friends,
the country will also get an answer, the channel said.
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