TV, its global multi-platform football debate and discussion
show ESPNsoccernet PressPass becomes ESPNFC PressPass.
The football discussion show that looks, daily, at the global
game with a global perspective, the show features panellists
and contributors from around the world of football - including
Shaka Hislop, Robbie Mustoe, Steve Nicol, Frank LeBoeuf and
Jorge Ramos. Reflecting the cross-platform nature of ESPNFC,
both TV and digital content will be heavily integrated to
highlight major club news and analysis across all screens.
Furthermore, the editorial agenda of both the TV show and
web companion content will be closely aligned. Also tonight,
the show makes its debut on ESPN television in the US. Previously
available online in the US, the show will be available six
days a week (weekdays plus Sundays) on ESPNews. Press Pass
first debuted in September 2002 on ESPN Internationals
English-speaking networks. It can now be seen in over 107
countries and territories around the world.
will also provide new and unique, customizable digital opportunities
for marketers who can work with ESPN to reach football fans
on both a global and regional scale using ESPNs worldwide
sales teams. Online and on mobile, ESPNFC will have the ability
to detect where a fan is accessing content, and deliver locally
relevant coverage for that region. At launch, ESPNFC will
launch in English and Spanish and will evolve over time to
serve multiple languages.
Arne Rees, vice president of international digital media for
ESPN International: ESPN is making a big statement with
todays launch of ESPNFC. We are committed to the global
game with a global, cross-media brand to cover it 24/7. ESPNFC
aims to serve fans by being the leading destination for definitive
football coverage worldwide and year-round whenever and wherever
fans want it.