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Japan International Broadcasting appoints GlobeCast for consultancy services

Indiantelevision.com Team

(4 May 2010 4:00 pm)

MUMBAI: Japan International Broadcasting Inc (JIB), NHK’s channel distribution arm, has entered into an agreement with GlobeCast’s content aggregation and distribution division for consultancy services.

As per the deal, GlobeCast will assist JIB in the distribution of NHK World TV (in both SD and HD), and NHK World Premium in the Asian territory.

GlobeCast will provide market intelligence to JIB for the broadcast market within the territory and provide advice on any associated regulatory matters.

In addition, GlobeCast will research distribution and revenue opportunities for the channels throughout the territory, and at JIB’s request will enable connections with potential targeted DTH/Cable/IPTV carriers and hotels in the specified country.

NHK World TV is NHK’s English news and lifestyle channel while NHK World Premium is for Japanese expatriates living overseas, with most of the programming provided in Japanese.