(3 March 2010 8:00 pm)

BANGALORE: In a bid to attract new subscribers, DTH service provider Sun Direct has decided to offer Max free on its platform with every new connection.

Existing customers can also avail the offer provided they opt for 12 months recharge.

The channel will be available free of cost till 25 April on the DTH platform on channel No 359.

Max is the official broadcaster for the Indian Premier League (IPL).

Sun Direct is the fastest growing DTH company in India with over 4 million subscribers.