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Globecast to have presence at NAB
 

Indiantelevision.com Team

(15 March 2010 8:40 pm)

 

MUMBAI: GlobeCast has joined forces with NETIA once again to showcase the group’s integrated solutions across the whole broadcast chain with a shared stand (SU3502) at this year’s television trade event NAB next month in Las Vegas.

The France Telecom/Orange company, which has recently expanded its worldwide fiber network into Latin America, will be highlighting its latest solutions, including 3D delivery for rights and non-rightsholders at 2010 sporting and special events, as well as the aggregation and delivery of international content. GlobeCast will also be introducing its newly launched global media management team to broadcasters at the show.

New fiber links to Latin America: GlobeCast has expanded its next-generation global fiber ring to Latin America with direct access to Sao Paulo, Brazil and Buenos Aires, Argentina. Blue chip broadcasters and smaller channels alike will now be able to receive the cost effective solution using both fiber and satellite. The ability to regionalise their feeds and bring content to and from Latin America to the rest of the world is a welcome option in an area where satellite-only distribution can be cost-prohibitive.

GlobeCast launches Media Management teams worldwide: GlobeCast has recently launched Media Management teams worldwide to leverage its existing business of content distribution as well as its recent acquisition of Media Asset Management (MAM) specialist NETIA, to provide broadcasters and content creators with full solutions for the management and delivery of their content. GlobeCast’s Content Exchange, NETIA’s Manreo range as well as GlobeCast’s playout and delivery services will be in the spotlight.

WorldTV brings international content to Las Vegas hotels : WorldTV, a subsidiary of GlobeCast, which aggregates and delivers international content to major providers such as Verizon FiOS and AT&T U-Verse, has also been working with Cox Hospitality group to deliver international content to hotels in Las Vegas. The City Center’s Mandarin Oriental, Aria and Vidara, as well as the Bellagio and Wynn hotels are the first to offer this content, making international guests feel completely at home right on the strip. Broadcasters and bouquet operators come to WorldTV to be a part of this growing niche market.

2010 events delivered live in 3D : GlobeCast’s contribution team will also be on hand to discuss its recent success with the live 3D delivery of a number of international events. Over the past year, GlobeCast has delivered the world’s first live 3D fashion show from Burberry’s catwalk at London Fashion Week to parties in Paris, New York, Dubai and Tokyo as well as the final of the French Tennis Open (Roland Garros) and an opera production of Don Giovanni to cinemas across France and Spain.

Also in the spotlight will be upcoming sporting events, such as the South African World Cup, Asian Games and Commonwealth Games, all taking place around the world in 2010. Services are planned for both rightsholders and non-rightsholders to bring these special events from the stadiums to the rest of the world.

 
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