| MUMBAI:
UK media watchdog Ofcom has received requests from ITV and the BBC for consent
to broadcast live coverage of the Fifa World Cup Football Championship 2010.
This
is a Group A listed event which means that the rights to broadcast live coverage
must have been offered to both categories of broadcasters specified in the Broadcasting
Act 1996: those providing services which are free-to-air with national or near
national coverage (currently BBC One, BBC Two, ITV1, Channel 4 and Five) and those
providing all other television services. The rules which apply are set out in
the Code on Sports and Other Listed and Designated Events. ITV
and the BBC will be sharing coverage of the World Cup. All the matches will be
shown on BBC One, BBC Two or ITV1 except for eight in the earlier stages of the
tournament which clash with other matches and which will, therefore, be shown
on BBC Three, the interactive streams of BBC One, or ITV2, 3 or 4. | 
