Television

Star gets going with The Weakest Link, opts for Neena Gupta as anchor

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2014/08/01/cdsc.jpg?itok=7fzNldrh

Star India has finally found the desi answer to Anne Robinson, the tough-as-nails host of the popular game show The Weakest Link, which is to be launched in mid-January on Star Plus. And she is Neena Gupta, who has marked herself as an independent woman both in her personal and professional life.

Neena Gupta is Star India's answer to Anne Robinson (R)



Star opted for Gupta after considering the likes of celebrity journalist and writer Shobha De, actress-turned politician Shabana Azmi and Miss Universe turned actress Sushmita Sen.



India's numero uno Hindi entertainment channel recently signed a licensing agreement with BBC Worldwide for the format of - The Weakest Link (TWL) - the game show hugely popular in the UK as well as the US. TWL is expected to follow on the heels of earlier successful game shows on Star Plus such as the Aman Verma-anchored Khullja Sim Sim, and further buoy Star's position in the ratings charts.



Robinson, TWL's host, is known more for her snarls and insults aimed at guests - a woman who has no limits on how far she will go. The game show has already been cleared for an initial 52 week run in India, in two batches of 26 weeks each.The Indian version will be produced in Hindi by BBC Worldwide in association with Siddhartha 'Babu' Basu's Synergy Communications.



According to Star executive vice president and head, content & communication, Sameer Nair, the Indian TWL will be adapted to Indian sensitivities, will use a mixture of humour, wit and sarcasm and heavy duty quizzing and have an Indian dress code for its host.



Star had a hard time zooming in on a host. Several well known personalities were tried and tested, including Sushmita Sen. Sen did a pilot but was found too warm to host such a nasty show. Gupta is believed to have done a brilliant job in the pilot and Star plans to commence shooting shortly with her.

The show reportedly has a prize budget of Rs 250 million.



Whether viewers will take to it or not remains to be seen, but Nair is quite clear Star has made the right choice for the anchor.

"Neena's been around for a long time, she's known as the firebrand woman. She's costing us a good deal, but she's the ideal choice," says Nair. Nair says even Synergy, the production house that produced KBC for Star, is more than geared up to take on the challenge of TWL.





"The production house has scaled up substantially and is more than equipped to cater to Star India's programming requirements. It has emerged as a large production house," he says.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/27/nadiu.jpg?itok=RyA5CSpc
DD committed to truthful information & wholesome entertainment: Naidu

Information and Broadcasting Minister M Venkaiah Naidu today said yjr Government planned to enhance the reach of Doordarshan FreeDish by distributing Free DD direct-to-home boxes in remote and interior areas of the country through State Governments, especially in the LWE impacted areas.

Television TV Channels Terrestrial
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/27/V-naidu.jpg?itok=ETtaGQq9
National sports meet to see participation of government and sports persons

NEW DELHI: A day-long Conclave is to inaugurated by Information and Broadcasting Minister M Venkaiah Naidu tomorrow (28 May 2017) to discuss ways in which India can become a sports superpower. Organised by Doordarshan Sports, the meet being held at the Central Production Centre of Doordarshan in...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/27/Sun%20Tv-Story.jpg?itok=vogrMKBD
Sun TV fiscal 2017 numbers grow

BENGALURU: Sun TV Network Limited (Sun TV) reported improved numbers across all important parameters for the year ended 31 March 2017 (FY-17, current year, fiscal) as compared to the previous year (FY-16). Sun TV reported 8.1 percent higher consolidated total income in the current year at Rs 27,...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/27/Untitled-1.jpg?itok=8pFkg8Sb
Shashi Tharoor files defamation case against Arnab Goswami's Republic

NEW DELHI:On Friday, the Delhi High Court gave some relief to Republic TV’s Arnab Goswami in a case of IPR theft filed by Times of India group, but was petitioned by Congress leader and Thiruvanthapuram MP Shashi Tharoor who filed a defamation case against Goswami and his Republic. Tharoor in the...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/27/BARC-03-Story.jpg?itok=4eKFNTjN
English TV news channels to return to BARC fold from midnight 26 May

MUMBAI: There’s another twist in the tale of the story of the ratings of news television channel debutante Republic TV. The five English TV news channel members of the News Broadcasters Association (NBA) of India, which had stripped their signals of Broadcast Audience Research Council’s (BARC’s)...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/26/aaj-tak.jpg?itok=Wg0-hYsO
TV Today numbers up

TV Today Network Limited (TVTN) reported greatly improved consolidated results for the year ended 31 March 2017 (FY-17, current year). The Arun Purie controlled company’s consolidated profit after tax (PAT) increased 60.7 percent to Rs 991.13 million (15.7 percent margin of Total Income) as...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/27/eat.jpg?itok=ag7vlImH
Colors Infinity introduces a special programming slot for non-fiction format 'Eat at 8'

Colors Infinity brings to its viewers a big fat culinary treat with a fresh new segment called Eat at 8, which is all set to get your mouth watering! With shows like Come dine with me – Couple Series 3, Junior Bake-Off and My Kitchen Rules, tempting viewers with delectable food presentations, Eat...

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/26/tubelight.jpg?itok=UhrAvi02
Star Gold launches Tubelight's trailer outside Salman Khan's home

Star Gold has always pushed the envelope not only with content but also engagement with the viewers.

Television TV Channels Movie Channels
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/26/Republic-Story%20%281%29.jpg?itok=CmN2GcMP
Delhi HC refuses to entertain injunction sought by Times group against Republic TV

The Delhi High Court today refused to entertain an injunction sought by the Times Group in a case filed by it against Republic TV on issues related to IPR on audio tapes aired by the latter. The court has set dates for further hearing in the case. This is according to information shared with...

Television TV Channels News Broadcasting

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories