STAR walks aways with 23 awards at PROMAX & BDA 2001

Keeping in line with its runaway success in The Indian Telly Awards 2001, Star has pocketed 24 awards - seven gold, 13 silvers and seven bronze - at this years' PROMAX and Broadcast Designers' Association (BDA) Awards in Miami in the US.

Nearly 9,000 entries from across the globe vied for top promotion, marketing and design glories from more than 100 judges at the annual awards. The majority of the award-winning works were from Channel [V].

"These awards speak of the breadth and depth of our dedicated on-air and off-air creative teams. They continue to set the standards for the Asian television industry. We are proud of their achievements," Bruce Churchill, president and chief operating officer of STAR said in the company release.

PROMAX and BDA are international associations of broadcast design and marketing professionals. They offer the world's premier educational conferences for promotions, marketing and design executives in electronic media. The two organisations are non-profit associations owned by their members.

PROMAX award winners

Award Category Title of Work
Gold Best Public Service Announcement Anti-smoking, Channel [V] India
Gold Non-promotional Animation Very China, Channel [V] Greater China
Gold Special Event Promotion V Get on the Street Channel [V] Greater China
Gold Networks Promotional Animation Campaign Theatre of the Hand, Channel [V] Greater China
Silver Branding/ Image Old Couple, Channel [V] India
Silver Campaign Using One or More Media Spot the Bullshit, Channel [V] India
Silver Promotional Animation Capaign Theatre of the Hand, Channel [V] Greater China
Silver Consumer Promotion Hit Machine, Channel [V] India
Silver Program Promotion C'est La V, Channel [V] Channel
Silver Interstitial Theatre of the Hand, Channel [V] Greater China
Silver Non-promotional Animation Very China, Channel [V] Greater China
Silver Comedy Program Promotion Friends - Blue Danube, STAR

BDA award winners



Award Category Title of Work
Gold Topical On-air Total Package Very China, Channel [V] Greater Design China
Gold Best Entertainment Website C'est La Vie, Channel [V] Greater China
Gold Sales Brochure Bound Piece Channel [V] Sales Brochure
Silver Out-of-House Image Promo Parsi Sanatorium, Channel [V] India
Silver Topical On-air Package Design Rave Traveler, Channel [V] Greater China
Silver Promo for Website C'est la V, Channel [V] Greater China
Silver Public Service Announcement Anti-smoking, Channel [V] India
Silver Topical Print Promax 1 BDA Asia Poster, STAR
Bronze In-house Packaging Canto-pop, Channel [V] Greater - China
Bronze One Time Promo Andy Day, Channel [V] Greater China
Bronze In-house Image Promo V-8, Channel [V] Greater China
Bronze In-house ID Much Better, Channel [V] India
Bronze Out-of-House Image Promo Angelo's Funtime Club, Channel [V] India
Bronze Invitation or Card STAR X-mas
Bronze 2D Sales Kit Channel [V] Diary



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