Zee signs on Megamagic for distribution in Pakistan

Zee Telefilms has appointed Mega Magic, a group company of the WorldCall Telecommunications Group, to provide legal distribution of Zee TV to be broadcast in Pakistan.


Mega Magic was appointed the sole distributor and seller of decoders and cards for the Zee TV after it went pay from 10 June.


A senior company official confirmed the decoders would cost 19,000 Pakistani rupees and the charges per house connection would be Rs 24 for a seven-channel package (Zee TV, Zee English, Zee Music, Zee MGM, Zee Cinema, Zee News and UTN - set to become Alpha Urdu).


Queried as to how the cable industry was organised in Pakistan, the official said the problems broadcasters faced were very similar to those in India. The industry is unregulated, disorganised and underdeclaration of subscribers is rampant, the official said.


There were also plans for a separate channel at some stage dedicated to Pakistan which would involve the development of local programming content, but this was still in the ideas stage, the official said.


Zee television currently offers a package of 14 channels which are marketed internationally and covers Asia, Europe, North America, Africa and Australia.


ALPHA GUJARATI, ALPHA BANGLA EXIT AUSTRALIA: Zee's Alpha Gujarati and Alpha Bangla have gone off air in Australia, probably due to poor response from subscribers. The two channels have been replaced by Zee group channel Asianet Bharati (soon to become Alpha Tamil), the official said. In Australia, Asianet Bharati is distributed through Prakasham Tamil TV Service of the Tamil Media Group.

Latest Reads
US$ 4.5 bn expected from IPL rights; SC recommends accounts scrutiny

The Supreme Court on Friday froze all financial transactions between the BCCI and state cricket associations by directing the apex body not to disburse any funds till it resolves to abide by the Justice RM Lodha panel recommendations on reforms by 3 December . The top court ordered that none of...

Television TV Channels Sports
TVS Tyres is co-presenter for Asian Champions Trophy 2016

Continuing its strong connect with sports, TVS Tyres has associated with Asian Champions Trophy 2016 by becoming the co-presenter. The Asian Champions Trophy is one of the premier hockey tournaments, a much sought after annual international competition promising some great hockey action. This...

Television TV Channels Sports
Q2-17: Zee Learn declares maiden interim dividend

The board of directors of the Essel group’s education company Zee Learn Limited (ZLL) have declared a first time ever dividend of 5 percent per equity share of Re 1 each for the quarter ended 30 September 2016 (Q2-17, current quarter).

Television TV Channels Factual & Documentary
Whether BARC action can stop unethical practices?

Whether businesses and industries practice their art of selling fairly although they have 'Fair Practices' training during the academic courses, workshops and several ISO and other certifications? There seems to be the fear of the lawman, and not the law in India.

Television TV Channels Viewership
TV Superhighway: beIN, Yaddo, AfricaXP have joined us, says Magine CEO Ambuj Goyal

CANNES; Magine has secured partnerships with four of the industry’s most exciting sports, documentary and entertainment content providers. Partnerships with beIN, the international media group and owner of MIRAMAX; Yaddo, the new documentary streaming service headed up by former head of The BBC’s...

Television TV Channels Factual & Documentary
Colors emerges strong on strength of Naagin I & II

MUMBAI: One of the top rated shows Naagin Season 2 helped Colors reach a top-ranking position.

Television TV Channels GECs
Pakistan Broadcasters Association to oppose PEMRA Indian content ban

MUMBAI: The Pakistan Electronic Media Regulatory Authority (PEMRA) shocked both Pakistan and Indian broadcasters when it issued an order blanking out  all Indian content from Pakistan’s television channels on 19 October.

Television TV Channels GECs
Sony Pix to telecast 'Jurassic World' on 22 October

Sony Pix will take the viewers on a thrilling, adventurous journey with cloned dinosaurs in their Billion Dollar Premiere property. The channel plans to air Jurassic World on 22 October at 1 pm and 9 pm.

Television TV Channels English Entertainment
Sony AXN scripts deal with Pinewood; buys stake in SVOD service Hopster

Folks at Sony Pictures Television (SPT) are in a celebratory mood. Not only has it signed a six-series deal with Pinewood Television but has also acquired a minority stake in the London-based video subscription service for kids content - Hopster.

Television TV Channels English Entertainment

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories