Star feed back on air for Siti subscribers in Delhi

MUMBAI: Star's bouquet of channels, which had been off air in the Delhi region for MSO Siticable's subscribers since 24 January, began beaming again on Thursday in what may well be a temporary truce in an increasingly high stakes turf war.

Since pending dues have been paid up by most Siti JVs (joint venture partners) and suboperators, the feed will be switched back on all across Delhi, Star's corporate communications head Yash Khanna said. There are only a few suboperators who are still to pay up, Khanna added.

Speaking for the other side, an industry source close to Siti said Star came around not over any dues issue but because the blackout of Star's feed was hurting their channels' TRP ratings in the Delhi and Ludhiana (Punjab) areas which in turn was leading to increasing pressures from their advertisers.

The differing statements indicate that the problem is a larger one of how big MSOs and channels conduct business. The present dispute had its roots in the issue of paid connectivity which is a recurring one (recall the recent spat between Sony Entertainment Television and Hathway Cable in which Star has a 26 per cent stake) as well as who the various JVs ally with. Siti has a 35 per cent cable home share in Delhi because of the 77 JVs who are allied to it. At the height of the dispute there was media reports that JVs were defecting to the Star camp, a claim Siti vehemently denied.

Its a war of attrition that is going on and it may well lead to the government stepping in to regulate the whole business.

Latest Reads
Star Vijay launches new game show 'Divided'

MUMBAI: Star Vijay, a Tamil general entertainment channel by Star TV, is all set to launch a game show named Divided on 21 July. This show will be hosted by Neeya Naana debate show fame, Gobinath and will be on air every weekend at 8 pm.

Television TV Channels Regional
Zee Telugu Announces World Television Premiere of Sai Pallavi and Naga Shaurya Starrer Kanam

Weekend plans just got better with Zee Telugu’s horror World Television Premiere, Kanam, to your home screens on Sunday

Television TV Channels Regional
Republic TV complains to TRAI, BARC on Times Now’s genre slotting

The ever-competitive business of TV news is set to witness another round of slugfest. Republic TV has complained to Telecom Regulatory Authority of India’s (TRAI) and Broadcast Audience Research Council of India about English news channel Times Now getting the channel re-slotted under Hindi news...

Television TV Channels Viewership
Zeel reports higher numbers on improved ad, subs revenues

The Subhash Chandra-led Zee Entertainment Enterprises Ltd (Zeel) reported a 15 per cent year on year (y-o-y) growth in total revenue for the quarter ended 30 June 2018 (Q1 2019, period, or quarter under review) as compared to the corresponding year ago quarter (Q1 2018).

Television TV Channels GECs
Dsport to broadcast 'British Open' live for viewers in India

Dsport will broadcast the 147th edition of the much awaited ‘British Open’ live in India. The tournament will commence from 19 July 2018 at the Carnoustie Golf Course, Scotland.

Television TV Channels Sports
Zee Telugu to enhance family ideals with Ninne Pelladatha, brand-new fiction show

Providing the audiences with yet another entertaining and relatable fiction show, Zee Telugu launches Ninne Pelladatha, a show that highlights the bond humans share, regardless of being blood-related.

Television TV Channels Regional
Religious most benefitted genre in Chrome DM week 28

With a growth of 2.05 per cent as compared to last week (27), the religious genre marked the highest opportunity to see (OTS) among all categories in week 28 of Chrome Data Analytics & Media.

Television TV Channels Viewership
BARC India plans expansion of metre homes to 44,000 by this FY

Rural India is getting in the limelight. TV ratings body BroadcastAuidence Research Council (BARC) is expanding metre homes to 44,000 by this financial year.

Television TV Channels Viewership
Ranjana Mangla appointed national revenue head of India Today TV

Ranjana Mangla has been appointed the national revenue head of India Today TV. She will report to the chief revenue officer Rahul Kumar Shaw and will be based out of the ITG Mediaplex, Noida.

Television TV Channels News Broadcasting

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories