Television

BBC will launch 8 digital TV and radio services in UK next year

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2014/08/07/bbc_news.png?itok=pVJi5wWG

Next year UK broadcaster BBC will launch the connecting-with-consumers digital campaign. This will go along with its launch of eight new digital TV and radio services.

This follows the British government's approval in September of five new digital radio networks and three new television services from the BBC.

The theme of the campaign is "Everyone's BBC: connecting with our audiences". It aims to educate consumers about the tremendous advantages a digital world will give them not only on the tube but also on the airwaves. The campaign will let people know how digital TV and radio can add value to their lives. The BBC is aiming at helping people adapt to the digital way of life according to their convenience. Research has shown that consumers are concerned more about digital content in terms of the channels and programmes. Technology, the platforms or equipment to receive them takes a backseat.

The television campaign will draw attention to BBC?s new high quality digital programmes and channels. In addition there will be a major fulfilment programme consisting of phoneline, website and new literature. This will help explain to the consumer in layman jargon information about platforms, equipment and how to access digital TV. The BBC has also roped in retailers and manufacturers to keep consumers up to speed with the latest developments.

The three new digital TV channels BBC 4, CBBC and CBeeBies are free to air digital feeds. BBC 4 aims at promoting culture by having shows on arts, science, history, and current affairs. CBBC is meant for teenagers, It will include a live interactive magazine programme, online communities and clubs. There will also be a daily news service. CBeeBies is targetted at pre-schoolers. It will showcase live-action and puppet-based series and new landmark commissions alongside Tweenies and Teletubbies.

One of the new digital Radio networks is Asian Network which is the country?s first-ever national radio network for Asian communities.

The BBC in a release says that it wants to encourage the availability of long term, sustainable non-subscription options - and affordable equipment to receive them. For this to happen it needs the support of the Government, regulation bodies and other industry players.

Andy Duncan, the BBC?s Director of Marketing and Communication made these remarks. "The launch of the BBC?s new digital TV and radio services is a major opportunity for the BBC to connect with consumers in 2002." The communications challenge is substantial but the BBC has a great opportunity to help simplify the confusion for people and present them with a compelling proposition based on our new and enhanced programmes and channels."

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/11/ranjana.jpg?itok=gQ7qNPBm
Ranjana Mangla joins Star Sports as VP - emerging sports

Ranjana Mangla has joined Star Sports as vice president - emerging sports, Indiantelevision.com has learnt. Ranjana, who took charge of her new role on Monday, was the national revenue head of India Today TV in her last gig.

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/11/satymev.jpg?itok=MBG_4h--
Watch the World Television Premiere of Satyameva Jayate on 15th December only on Zee Cinema

We all have seen corruption and apathy in the government and police force etc.

Television TV Channels Movie Channels
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/11/zee.jpg?itok=UKtrNPBG
Zeel channels most watched Hindi channels across genres

Two Hindi GECs from the Zee Entertainment Enterprises Ltd (Zeel) stable – free-to-air or FTA Zee Anmol and flagship pay TV channel Zee TV were once again the second and third most watched channels across genres in 2018 in week 48 (Saturday, 24 November 2018 to Friday, 30 November 2018).

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/11/priyanka_0.jpg?itok=XRpmy4tA
Our shows will empower people to drive electoral discourse: Network18's Priyanka Kaul

The news genre has entered its peak time – election season. All news channels including Hindi, English and regional have started their election-based programming from the exit polls that took place on 7 December 2018. Election coverage is like the bread and butter for news channels since this is...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/10/kanada.jpg?itok=n7Tw9omO
Zee Kannada to launch a first-of-its-kind horror thriller fiction show – Aatmabandhana

Zee Kannada, every Kannadiga household’s hub of entertainment, further strengthens its fiction band with innovative content post the successful launch of Paaru.

Television TV Channels Regional
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/11/gaana_0.jpg?itok=2uYr4Xr9
Diljit Dosanjh’s ‘Pagal’ & ‘Putt Jatt Da’ rakes in over Five Million Hits on Gaana each

Punjabi sensation Diljit Dosanjh’s newly released tracks ‘Pagal’ & ‘Putt Jatt Da’ have smashed charts on India’s largest music streaming app – GAANA with over five million hits within less than a month.

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/10/aaj-t.jpg?itok=9a_rPb1K
How Hindi news channels perform on counting day

News viewership is event-driven – either scheduled or unscheduled. Elections are certainly the most important of all special or scheduled events.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/10/khelo-india_0.jpg?itok=AcpU6Vh1
Khelo India Youth Games, Maharashtra 2019 is Bigger and Better!

Building on the roaring success of the inaugural edition of the Khelo India School Games, Ministry of Youth Affairs and Sports along with Star Sports kick started the countdown to Khelo India Youth Games, Maharashtra 2019 with an appeal to encourage India to play more- with the evocative ‘#...

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/10/tata.jpg?itok=qExrssTe
IndianOil to fuel Tata Open Maharashtra

Organisers of Tata Open Maharashtra today announced Indian Oil Corporation Ltd. coming on board as a valued partner for the 2nd edition of Tata Open Maharashtra to be played at the Mhalunge Balewadi Stadium, Pune.

Television TV Channels News Broadcasting

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories