Television

Cartoon Network inks deal with Frito Lay

Tazos, the little plastic discs that took the younger generation by storm a few years ago, are back with Cartoon Network entering into a promotional licensing deal with Frito Lay.



This time round, exclusive Cubi-Tazos featuring Scooby-Doo, the toon star will be available with every Cheetos and Uncle Chipps pack. Four Cubi-Tazos will be needed to complete every Scooby Doo picture. There are 24 different Scooby-Doo designs to whet every child's appetite.





The deal has been struck by Cartoon Network Off-Channel Commerce Group, which develops the licensing, and merchandising, publishing, theme park, special events, retail and e-commerce businesses for the channel. This includes all off-channel marketing strategies for the Cartoon Network brand including the Cartoon Network originals or Cartoon Cartoons, to popularise and leverage their appeal beyond television.



Launched in Asia Pacific in 1994, Turner Broadcasting System Inc's Cartoon Network along with movie channel HBO and CNN, will form part of the 17-channel bouquet of the Zee-Turner JV.

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MUMBAI: The Board of Control for Cricket in India (BCCI) has forecast that it is going to take home a whopping 60 per cent plus more media rights income from cricket in the financial year 2016-2017. The figure it has kept in its sights is Rs 1036.80 crore. In 2015-16, it had budgeted a figure of Rs...

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Uri reaction: Zee considers dropping Pak shows from Zindagi

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Non-news temporary uplinking approvals in 15 days

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DD allocates Rs 4.5 lakh for handloom programmes

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Star Gold to air Dishoom on 25 Sept

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DD media partner of Ziro Festival

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Comedy Central, Movies Now, Discovery, Living Foodz ruled in BARC week 37

The English entertainment genre was dominated by Comedy Central whereas Movie Now retained the top position in the English movies’ genre. According to the week 37 ratings data of Broadcast Audience Research Data (BARC) India, Discovery Channel continued to rule the infotainment space. Living Foodz...

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Venkatramani new NBA president

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