Star pursues Indiatimes viewers for Temptation Island feedback

Star seems bent on getting viewers' opinion on every issue related to the reality show Temptation Island it has started airing on Star World. 

Although an overwhelming 58 per cent of responses to the online poll Star conducted on Indiatimes voted against an Indian version of the show, the channel is not giving up. The channel has initiated a new poll asking viewers if they would prefer the desi version to be shot in Goa. Interestingly, the less-than-a-week old poll has received a stout 71 per cent endorsement. Only 29 per cent of those who cast their vote in the online poll said they would not prefer Goa as the locale where the reality show, just two weeks old on the channel, could be shot. Two per cent of the voters had earlier said that they were not sure, and 41 per cent had given a thumbs down sign to an Indian version.

The channel pushed ahead with the launch of Temptation Island on 23 November, even though one of its earlier Indiatimes polls perched precariously at 50-50. Only half the number of voters had said that India was ready for a show like Temptation Island. 

Obviously, the channel feels that those who log on to Indiatimes are the viewers most likely to watch shows like Temptation Island. That explains another poll that appeared on the site some week ago, asking voters whether they would like to watch Temptation Island at 10:00 pm on Thursdays. Sixty-five per cent of the voters had approved of the time slots. 

When the show launched in America in January 2001, it got high ratings amidst shocking reviews and strong criticism. Aired on Fox channel, the series had the highest ratings in more than six years among adults in the 18-34 demographic. As for India, only two episodes have been aired so it's early days. However, if the first show's ratings are anything to go by there is still a long haul ahead. AC Nielsen's TAM data gave it a 0.08 TVR while ORG MARG's INTAM gave it a 0.14 TVR (all-India C&S homes 4+). 

Meanwhile, the information and broadcasting ministry which had said it would be closely monitoring the show for indecent exposure (remember the pre launch campaign that went - Lust, sex, betrayal ) does not seem to have found anything objectionable in the content of the show.

Latest Reads
Sony Pictures Networks India (SPN) extends exclusive television and digital rights partnership with ABB FIA Formula E championship

Sony Pictures Network India (SPN) will continue to broadcast each round of the ABB FIA Formula E Championship for a further two seasons across the Indian sub-continent - including India, Pakistan, Sri Lanka and Bangladesh.

Television TV Channels Sports
James Gough’s innovative idea will be incubated with the intent to prototype it at Formula 1®’s Media & Technology Centre

Formula 1® Managing Director of Motorsports, Ross Brawn, and Mercedes-AMG Petronas Motorsport Driver, Lewis Hamilton, today crowned James Gough the winner of this year’s USD $50,000 F1® Innovation Prize at the FORMULA 1 PIRELLI 2018 UNITED STATES GRAND PRIX in Austin.

Television TV Channels Sports
FLIX FIRST SCREENING: &flix makes October spookier with the multi-city theatrical premiere of Goosebumps 2: Haunted Halloween

&flix, the all-new destination for the most-awaited Hollywood blockbusters, brings the much-anticipated sequel Goosebumps 2: Haunted Halloween on Thursday, October 25

Television TV Channels English Entertainment
BIG Ganga Goes All Out to Delight Its Audience This Festive Season, Launches Engrossing Range of Shows

With the festive season right around the corner, BIG Ganga, the number one Bhojpuri channel in the Hindi heartland

Television TV Channels GECs
Time Maharashtra.....Feel The Pulse of Maharashtra

Viasys Digital Network Pvt. Ltd, under the leadership of founder chairman Mr. Sudesh Bhosle brings together a blend of Media and IT skills bagged by a deep understanding of Global Media.

Television TV Channels News Broadcasting

As the country gears up to celebrate the symbolic victory of good over evil, EPIC makes the day special for their viewers by airing special programming for the festival of Vijayadashami.

Television TV Channels Factual @ Discovery
A+E Networks | TV18 launches FYI TV18 HD

AETN18, the joint venture between A+E Networks and Network18 has planned to launch the high definition (HD) version of the contemporary lifestyle entertainment channel—FYITV18 on 18 October 2018.

Television TV Channels Specialised and Niche
Tata Communication, European Tour show how VR can transform golf

The European Tour and Tata Communications have completed the world’s first test of live 360° video in 8K Ultra High Definition – the highest resolution in digital television on 16 October 2018.

Television TV Channels Sports
Kids most benefited genre in Chrome DM week 41

MUMBAI: With a growth of 0.72 per cent as compared to last week (40), the kids genre marked the highest opportunity to see (OTS) among all categories in week 41 of Chrome Data Analytics & Media. In the kids genre, Nickelodeon gained the highest OTS with 91 per cent in All India 1 Lakh+ market....

Television TV Channels Viewership

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories