Maharashtra govt. waives entertainment tax on new multiplexes as sop to exhibitors

The two-day Entermedia 2001 conference was flagged off today in Mumbai by chief minister of Maharashtra Vilasrao Deshmukh who announced that the state government would not levy entertainment tax on new multiplexes that came up in Maharashtra for the first three years of their operations. Further, 75 per cent of the entertainment tax for the next two years would be waived, Deshmukh said.

Among the issues that were covered during the first day's session were - future opportunities for cinema in India; television broadcasting and distribution; the new age of radio; Internet and broadband and financing in the entertainment industry.

CINEMA: The key issue that was exercising the panel was the rampant piracy witnessed in India. The matter spilled over into the next session on television broadcasting when filmstar-producer Aamir Khan said big MSOs were in fact encouraging cable piracy by refusing to clamp down on erring suboperators. The incentives announced by the government for multiplexes led to complaints from single screen theatre owners that they should also be given some benefits.

FM RADIO: The main conclusions that came out of the discussion was that government policies and regulation mean that investments into FM radio, unlike the case abroad, are substantial. The conclusion was that only a few players with extremely deep pockets would be survive at the end of the day. A hurdle to the rollout of a range of FM services is the legislation that states that one company can only own one frequency per city.

On the plus side, the panelists agreed that FM radio was a market opportunity waiting to be exploited. Globally, ad spend on radio has grown twice as fast as television. Further abroad radio attracted 10-12 per cent of ad spend while in India, of a total ad spend of Rs 50,000 million only 2 per cent or 1000 million was the spend on radio.

The key advantages of radio are that it is seen as local / city-centric / dynamic.

And the content driver for FM at least in the initial phases? Music.

BROADBAND: The conclusion Broadband is a long way off in India for certain as some statistics show. If movies are to be shown over the Internet a download speed of a minimum of 400 kbps is required. The reality. The national average of connectivity is 1 kbps. And the television / PC ratio - 40:1.

What is a practical possibility is that digital integration across government, corporate, media and entertainment sectors.

FINANCING: The focus was on corporate financing in the film industry. And the conclusion. There was no way that financial institutions could finance films unless corporate structures were put in place. Consolidate or perish is the hard reality that merchant bankers offer budding filmmakers.

Latest Reads
Hunt for Zee Business head continues

MUMBAI: Zee Business, an arm of Zee Media Corporation, has seen several transitions in its management this year. The channel was initially headed by Amish Devgan, who decided to move away after serving for 14 years. It was then led by Zee Media Corporation’s then CEO for content Samir Ahluwalia,who...

Television TV Channels People
'King' content will take over monopolistic media entities, says Arnab Goswami

NEW DELHI: The future of news lies in breaking away from the interdependence of politicians and the media on each other.

Television TV Channels News Broadcasting
Animated 'Ramayana' a global Diwali gift on web, mobile

NEW DELHI: Thirty episodes of the animated series Ramayana will be available around the world on the nexGTv web and mobile platforms during Diwali.

Television TV Shows Animation
Sports Minister lauds b'casters, other stakeholders in promoting sports

NEW DELHI: India’s Sports Minister Vijay Goel said on Wednesday that digital media broadcasting will play a critical role in bringing about change in sports broadcasting in India but broadcasters must also focus on how sports as a product is delivered to audiences in rural areas so as to popularise...

Television TV Channels Sports
Know your karma on IBN7 with 'Karm Path'

In an attempt to give its viewers a refreshing start of the day, IBN7 is launching a new show titled Karm Path. Starting 27 October, the show will predict what the day holds. The show is a differentiator in its own genre as it connotes the supremacy of deeds over destiny.

Television TV Channels News Broadcasting
Big Ganga available on Tata Sky now

Big Ganga has strengthened its distribution with DTH service provider Tata Sky.

Television TV Channels Regional
TV is story-teller's new novel; audience is Bharat, not India: Star's Banerjee

MUMBAI: Since five to six years, television has become the talking point. Th series such as 'Breaking Bad' to Transparent to Narcos to 'Game of Thrones' to 24, and now POW (Prisoners of Wars) has changed the experience of television viewing.

Television TV Channels GECs
Star World to air 1-5 of 'Homeland'

Star World and Star World HD is all geared up to air the pulse-pounding action series 'Homeland.' The show tackles geopolitical moral conundrums of our current world. It has recently unveiled the teaser for the upcoming season 6 shows how Carrie Mathison will circumvent around another international...

Television TV Channels English Entertainment
Share all World Cup, T-20 feeds with Prasar Bharati, rights holder told

The telecast of all official one-day and Twenty-20 matches played by the Indian Men’s Cricket Team will henceforth have to be shared by the rights holder with the public broadcaster Prasar Bharati under the Sports Broadcasting Signals (Mandatory Sharing with Prasar Bharati) Act 2007.

Television TV Channels Terrestrial

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories