Television

Zee Telefilms claws its way back on the bourses

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2014/08/12/zeetv_2.jpg?itok=WR1WznQj

Zee Telefilms Ltd (ZTL), while still struggling to attract viewers, is in the middle of a determined fightback worthy of some appreciation. At least that's how the stockmarkets are perceiving it. The ZTL share has been clawing its way back - it rose by more than 10 per cent last week.



And in today's trading it registered an increase of around Rs 7 when it closed at Rs 142.40 after surging to an intra-day high of Rs 144.25. Its low during day trades was Rs 133.00 with the share chalking up a volume of 3.8 million shares.



So what's perking up ZTL? Two pieces of news. One that its viewership ratings are looking up, even as Star TV and Sony Entertainment have been grappling hard to retain their grips on audiences. According to Intam data for all cable and satellite homes for the month 26 February-25 March 2001, three of its shows Koshish, Amanat and Mehandi Tere Naam Ki have consistently been figuring in the Top 10 shows chart with television rating points of between 4.5 and 5.5.



The gains have mainly come at the expense of Sony Entertainment Television which has seen a rapid erosion of ratings for its Jeeto Chappar Phaad Ke game show. Even Star Plus' Kaun Banega Crorepati has gradually been losing its grip while other family dramas such as Kyunki Saas Bhi Kabhi Bahu Thi and Kahani Ghar Ghar Ki have been holding on to theirs.



The second piece of news that the market is looking favourably at is the fact that the Zee Network is finally getting its digital direct to operator bouquet together with its leading channel Zee TV expected to encrypt and go pay by next month. Cable TV operator pricing for the Zee bouquet - including Zee Cinema, Zee English, Zee MGM, Zee News, and Alpha Marathi, Gujarati, Bengali and Punjabi - has been fixed at around Rs 25. The pay TV model is expected to add substantial subscription revenues to ZTL's books and profits to its bottomline.



The key question is: is the market once again getting carried away and, once again, much too early?



One will have to wait and watch the ratings sheets in the coming weeks to see if the upward audience grabbing movement of Zee TV's shows is maintained. On the pay TV front, subscription revenue collections from cable TV operators for its bouquet are not going to be easy. Even if one considers that its Siticable network has a captive five million subscriber base. One can expect payments from only one-third of cable TV operators taking a feed from Siticable headends as has been the record so far in the cable TV trade.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/17/greengold.jpg?itok=nKMJWQ6p
Green Gold’s Golden Mumbai launch

MUMBAI: Green Gold Animation is all set to hit the green running with its new offshoot Golden Robot. The Rajiv Chilaka-run animation outfit has been wowing everyone with its deals for animation series with both Netflix and Amazon Prime.  But the occasion this time was the celebration of the launch...

Television Production House Film Production
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/16/Gujarat_elections.jpg?itok=_UNo5uA8
Gujarat elections boost news channel ratings as Republic continues to lead English News

BENGALURU: Rahul Gandhi’s shenanigans and Narendra Modi’s sudden and unexpected belligerence at rallies leading up to the Gujarat state assembly elections have resulted in bolstering sagging news viewership, especially for the English news genre. According to Broadcast Audience Research Council of...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/15/sunny-leoae.jpg?itok=3SZqrF40
Sunny Leone in Discovery JEET’s show Man Vs Wild

Sunny Leone will be displaying her adventurous side as host of the mega-popular survival series Man Vs. Wild. The iconic series will telecast in Hindi on the soon-to-be-launched GEC Discovery JEET. The new GEC will premiere in the second week of February 2018 and the series will feature the...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/15/sm.jpg?itok=gUhILkq8
Times Now appoints Sujeet Mishra as marketing head

Times Network, part of India’s media conglomerate, The Times Group today announced the appointment of Sujeet Mishra as head of marketing, Times Now.

Television TV Channels People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/15/sony-bbc_1.jpg?itok=mQuiQxIO
Experience space with BBC's new VR experience

The BBC is giving you a chance fly. Home - A VR Spacewalk is an interactive virtual reality (VR) experience launched today for the HTC Vive and the Oculus Rift, and is available to download for free via the Steam Store and the Oculus Store.

Television TV Channels Factual & Documentary
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/15/bbc_0.jpg?itok=jTEnctw5
Sony BBC Earth presents the Best of 2017

Sony BBC Earth revisits some of its most popular episodes of the best shows in a special programming line-up titled Best of 2017 starting 18 December 2017, every night at 7 pm and 11 pm.

Television TV Channels Factual & Documentary
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/15/shemaroo.jpg?itok=JLK5kQw2
Increased revenue from traditional media boosts Shemaroo numbers

Integrated media content house Shemaroo Entertainment Limited (Shemaroo) reported 18.3 percent higher year-on-year (y-o-y) consolidated total revenue for the quarter ended 30 September 2017 (Q2 FY 2017-18, the quarter under review) stood at Rs 1,345.7 million as compared with Rs 1,138.6 million in...

Television Production House Film Production
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/15/mur.jpg?itok=Hql64_2L
21st CF spins-off into new live news & sports co Fox

MUMBAI: After the blockbuster acquisition of 21st Century Fox by The Walt Disney Company, the former has announced that it will spinoff into a new brand Fox’ that will seek to replicate its own success in the newly focussed verticals of live news and sports brands. Using fiscal 2017 as a base, the...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/15/uday_0.jpg?itok=t8VAurqw
With Star India, Disney emerges as India's largest M&E firm

MUMBAI: Unlike the US, where the merger of The Walt Disney Co and 21st Century Fox’s entertainment assets is between two near equals, the scenario in India is totally different. 21st Century Fox’s India venture Star India is a $1.7 billion dollar media and entertainment behemoth while Disney India...

Television TV Channels People

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories