B4U says it is open to invest 20 per cent in DTH operation

B4U says it is open to invest 20 per cent in DTH operation

B4U

B4U Multimedia which has built up a successful music channel in B4U Music says it is interested in investing 20 per cent in a DTH platform, should it get the opportunity. The company is backed by four businessmen - Lakshmi Nivas Mittal, Gokul Binani, Bharat Shah and Kishore Lulla - and also runs an entertainment channel in India B4U Entertainment, apart from pay channels in the UK, US, and west Asia.

Speaking to indiantelevision.com B4U CEO Ravi Gupta said: "We have certain concerns relating to the DTH notification and we will be taking them to the relevant authorities. But we have taken an in-principle decision to participate in a DTH platform."