Television

Sun TV spearheads channel war in south

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2015/11/02/Untitled-1_15.jpg?itok=qfKmzwmb

After waiting for nearly seven years to launch his first four channels, Kalanithi Maran, the 35-year old chairman and managing director of Sun TV, is now going all out and launching four new channels within a span of seven weeks.May 19 saw the launch of their new Telegu movie & music channel, Teja TV. The channel is expected to take on market leader Ramoji Roa's Eenadu TV. The total ad revenue for the state is about Rs 1.3 billion and Eenadu has the lions share of almost Rs 600 million, Sun's Gemini is second with Rs 400 million share.



Sun also launched its second Kannada channel, Ushe Tv which is also a music and movie channel. Though the channel has no competition in the state, (the only popular satellite channel in the state is Sun's Udaya TV) the move to start another Kannada channel is seen as more of an defensive step. This is because the all the state needs is another Kannada channel and there will be a huge dent in the ad revenue distribution in the state. Udaya TV, incidentally grabs a huge chunk of almost Rs 600 million out of the total market of Rs 850 million. The other channel is the state owned DD-9. 



Apart from this Maran also plans to launch a 24-hour news channel, Udaya News, which will air news in Kannda and English.



This major offensive on Maran's part is unlike his characteristic behaviour which he has displayed in the past. But if you have indusrty heavyweights like Subhash Chandra and Ramoji Rao as your competitors it is definitely justified on Maran's part to go all out in trying to get the first move advantage.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/12/nushka.jpg?itok=u1AhchW9
Anushka Sharma joins hands with Discovery to promote Tiger Conservation Movement

Leading Bollywood actress Anushka Sharma has joined hands with to promote a global awareness movement to save tigers from extinction.

Television TV Channels Factual @ Discovery
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/12/Untitled-1.jpg?itok=5g9OEhsK
Shemaroo Entertainment brings back the Golden Era of Nimmiji

Shemaroo Entertainment’s retro music channel Filmi Gaane launched a compilation of 35 songs of 1950’s veteran actress Nimmi by the name “SUPERHITS OF NIMMI - The Vintage Beauty”.

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/12/star.jpg?itok=C67XVMCc
Star India publishes RIO as per TRAI tariff order

After Supreme Court of India gave the verdict in favour of Telecom Regulatory authority of India (TRAI) in the tariff order case.

Television TV Channels GECs
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/12/cnbc.jpg?itok=L4vaERIT
CNBCTV18.com and CNBC-TV18 break new ground with launch of educational web series — Mutual Funds Simplified

CNBCTV18.com, the premium financial news digital platform, and CNBC-TV18, India’s No. 1 business new channel, will launch a new digital series named “Mutual Funds Simplified” on November 13, 2018.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/12/randeep.jpg?itok=svE3wkIb
Network18 Digital elevates Ranadeep Chakravarty as marketing head

Network18 Digital, the digital arm of Network18, announced the elevation of Ranadeep Chakravarty to marketing head of Firstpost, News18 and in.com.

Television TV Channels People
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/12/Michael-Ivanchenko.jpg?itok=PB2Pd0Nr
TiVo Renews Personalized Content Discovery Platform Agreement with Foxtel

SINGAPORE: TiVo Corporation (NASDAQ: TIVO), a global leader in entertainment technology and audience insights, today announced that Foxtel, Australia’s leading subscription-TV platform, has renewed its license to TiVo’s Search and Recommendation services and will have access to TiVo’s Personalized...

Television TV Channels GECs
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/12/amazon.jpg?itok=cqJvZFBl
Regional becoming the focus for festive advertising

The last quarter of the year is the best season for everyone. The festive rush not only excites consumers but even brands and advertisers. Television viewership increases and the overall growth in advertising also witnesses an uptake during the festive season.

Television TV Channels Regional
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/12/Yan-Liu.jpg?itok=BIWYDZCw
TVision technology will complement BARC India’s data: Yan Liu

Star TV has partnered with TVision, a company which measure actual eyes on screen attention providing advertisers, agencies and television networks with the second-by-second data required to understand the effectiveness of television advertising and programming.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/10/alipay.jpg?itok=8rWE9ncF
Alipay signs 8-year deal with UEFA

Chinese payment platform giant Alipay has become the official global payment partner of UEFA for the next eight years.

Television TV Channels Sports

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories