| Amar
Deb, head honcho, Channel [V] tells Nidhi
Jain on what it takes to be a leader of youth.
I start with the premise that the function
of leadership is to produce more leaders, not
more followers.
Ralph Nader
Lessons you learnt
I have learnt from other leaders. First lessons
was from Alyque Padamsee, my boss at Lintas. He
believed in the theory, practice makes a man perfect.
. Whenever he went to make a presentation he practiced
it three times till he was perfect and only then
would he present it. So if a man with a theatre
background and as accomplished as him practices,
then we all really need to follow the same format.
Method of pacifying madness
Well, I have my own simple get-away. There are
mainly two things that work for me, first, by
listening to very loud music in my car while driving
(though not the safest things to do!).
The other thing is to go out camping, I leave
the city and camp as much as I can, that helps
me get back to normalcy.
As for workplace madness, there are so many couches
lying around in my office. Whenever we are on
the verge of burnout, we all quietly lie down
in our corners and snooze.
Great necessities call forth great leaders.
Abigail Adams
People that influenced
Far too many - to begin with Alyque Padamsee,
as mentioned earlier my boss at Lintas, my first
creative director Sumit Chaterjee, to a large
extent Sameer Nair , Peter Mukherjea and Deepak
Segal.
Strategic alliances
I don't apply too much strategy when it comes
to people. I think people need to be given independence
to think the way they want to.
I am really persistent in my ways to ensure work
happens. At Channel [v], we have the best people
to work with, very open minded, great fun, great
artists and brilliant film makers.
Above all, we follow an open work culture, anyone
with an idea can share their thoughts and take
the idea forward, if feasible.
There are many elements to a campaign.
Leadership is number one. Everything else is number
two.
Bernd Brecher
Changing rules of work
Currently the market scenario is rapidly evolving
making it an exciting period for a niche channel
like ours. And that's not all, viewers are becoming
extremely demanding and that is keeping us constantly
on our toes.
Ensuring that the team delivers
My team delivers! They are a bunch of creative
boys and girls and, I think, are far better than
any team I know.
Fun part of your business
I get to deal with artists - both national and
international, movie directors, producers and
trust me that's immensely satisfying.
Speaking to Kailash Kher on world music, to Sunidhi
Chauhan on her journey from living in chawls to
a sprawling house at Bandra, to Akon on hip hop
and its future, to Rabbi Shergill play guitar...
What more can I ask for?
Leadership: the art of getting someone
else to do something you want done because he
wants to do it.
Dwight D. Eisenhower
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