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As Anon puts it: 'A real leader faces
the music, even when he doesn't like the tune'.
Pix business head and AXN, Animax India country
manager Sunder Aaron tells Nidhi Jain that
in today's business scenario one has to play a
dual role, that of a manager and mentor.
Lessons you learnt
First and foremost - in India it has to be kept
in mind that it has a very young corporate culture,
because business culture has been around for just
10-20 years. It is a very important thing to be
kept in mind while managing people. The work force
is predominantly very young, so lots of inexperienced,
naïve people come in. We have to give them
lessons not only on business but also life. Therefore,
a lot of compassion and empathy is required.
I have to be a good manger and mentor on a personal
basis too. We, all of us, not only have to improve
our lives, but also get better jobs. I cannot
prevent anyone going to a better company for a
better life. I have to groom these people so that
they can go on to have better lives, not just
be a better employee for me, but also to do better
in whatever they do.
We also need to delegate, give others responsibility,
which often doesn't happen. There's a lot of fear
in organizations. It's just the nature of the
business. Organizations are also political creations.
As we all are humans and have egos, politics is
bound to enter.
India has a history and tradition of being bureaucratic.
When people are always too eager to please, fear
enters people and organizations. We have to try
our best to remove those obstacles.
I encourage my staff to make mistakes, make a
decision, and gather all information you can.
Juggling balls means you are not doing anything
and that's the worst being in business. We should
be fast and determined.
Method of pacifying madness
Things do get out of hand when there is so much
of stress. The best way is to personally have
discussions with the team, about what they are
feeling and thinking. Even five minutes on that
can calm everything. Retrieve time outside office
too.
Max DePree - "Leadership is much
more an art, a belief, a condition of the heart,
than a set of things to do. The visible signs
of artful leadership are expressed, ultimately,
in its practice".
People that influenced
In India, (Set India CEO) Kunal Dasgupta has been
a big influence. He is calm, controlled and has
a great vision. (Times Now CEO) Sunil Lulla is
a strong inspiration, the way he manages people,
and is very successful.
We ought to maintain a balance between personal
and professional life. Mumbai can be hard city.
Just like New York, it's always about 'moving'
very fast. We have to make real commitments also
to other things like being healthy, staying active
in sports, staying close to the closest friends.
My friends in the US have fundamentally had a
lot of influence on my life. We should not dilute
our relationships because of work. There are periods
when we work harder and take a lot of time, and
then communication becomes important. We have
to work and maintain those relationships.
Strategies at Work
Sometimes it's very frustrating, and it is visible
also. One of the simple strategies is to calm
down. So think and relax before saying anything
or dealing with people. Being impatient is certainly
not the best thing.
In the market, I am in favor of doing unique
things, strategies or approaches for people in
business. We have to think out of the box.
For instance, when we were launching our new
movie channel Pix, it was coming into an already
crowded market. Our approach was to emphasis on
stories in the movies with no big stars, budgets.
A famous book on screenwriting called Story
was where I got the inspiration to launch
a channel focusing on the fundamentals. Movies
are human experiences and watching them is so
human. Like parents telling us stories, caveman
told stories by engraving. We strive and communicate
through storytelling.
As the Pix example shows, an idea doesn't always
come from conventional sources.
Changing rules of work
Rules have not been formed yet. Being motivated
does not work in a company that we don't want
to work with. I am in this industry because I
love film and TV. I enjoy my work and am good
at it also. It's important to be balanced; we
shouldn't overspend life within the office because
it will be no good for anybody. One needs to bring
freshness to work.
Charles S. Lauer - "Leaders don't force
people to follow - they invite them on a journey".
Ensuring that team delivers
Communicate what is expected of the team. Juniors
have a hard time communicating to their seniors.
After delegating, we need to monitor also. They
should not be intimidated that you are peering
over their shoulders. You should be a mentor to
help them do their jobs.
Fun part of your business
Almost everything. It's very competitive working
with creative, bright people instead of a bunch
of dumb, boring people. TV is an enormously growing
industry.
Max DePree -"The first responsibility
of a leader is to define reality".
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