Executive Dossier

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OTT/VOD disrupted traditional 'appointment viewing' in India: Spuul's Subin Subaiah

The global OTT video market is poised for nearly exponential growth, a report by Digital TV Research states. It forecasts that global revenues will climb to US$ 65 billion by 2021 covering 100 countries. By 2020, AVOD’s revenues of US$ 15.4 billion are expected to surpass SVOD revenues of US$ 14.6...

iWorld Over The Top Services
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"There would be a lot on TRAI's plate in 2017" - RS Sharma

RS Sharma, chief regulator of India’s telecoms and broadcast carriage services, is a plain-speaking person who doesn’t mince words. He is forthright inhis thoughts on the Telecom Regulatory Authority of India (TRAI)’s role, which, according to several reiterations, is work towards creating a...

Specials Year Enders
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Pro-boxing in India would gain if Vijender is world champ: Neerav Tomar

Earlier December, when Indian boxer Vijender Singh landed the last sucker punch at Tanzanian boxer Francis Cheka, it was not just the end of another bout by knock-out, but the beginning of a journey for a lot of Indian boxers. Francis, a former World Champion, had warned not just Vijender, but...

Television TV Channels People
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Indian players have an edge over global OTT platforms: Akamai's Sidharth Pisharoti

Starting from one of the biggest Information Technology companies, Wipro Technologies, as a technical facilitator, he pursued young professionals program in general management from Indian Institute of Management, Calcutta. Soon after attaining a degree, he joined American content delivery network...

iWorld Over The Top Services
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Branded Content isn't all about visibility: Maxus ESP's Pooja Verma

MUMBAI: Gone are the days when brands would like a piece of popular content and sponsor it, or spend some marketing budget over product placements. It starts with finding out the brand objectives first and matching it with the relevance of the content. It is not limited to a movie association...

MAM Marketing MAM

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