DTH

Tata Sky targets southern market with customised packs

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/dth-images/2015/04/24/tata%20sky%20logo.jpg?itok=8N9fj60R

MUMBAI: After creating quite a stir in the industry by introducing its Rs 8 daily recharge voucher, Direct to home (DTH) service provider Tata Sky has rolled out customized packs specifically targeted towards the Southern markets in India.

These modular packs called the My 99 pack, enables viewers to avail varied regional channels at a reasonable cost along with a base pack of Rs 99.

According to Tata Sky chief communications officer Malay Dikshit, the move will help Tata Sky to tackle analog users in the region situated within urban and rural areas.

“Being price and value sensitive, subscribers were keen to do away with the other language channels that they didn’t view as a part of their base pack and stick to a bouquet of only their favorite language channels. My 99 pack is the answer for all those subscribers,” Dikshit said.

The My 99 pack comprises over 100 channels across genres such as general news, entertainment and movies to which subscribers can add as many language channel packs (Tamil, Telugu, Malayalam and Kannada) of their choice. Available to new as well as existing subscribers, this pack is specifically conceptualized keeping in mind the requirements of the subscribers residing in the south. The DTH operator is looking at adding new subscribers by launching this initiative.

With the challenge of digitization across the state, such customized and mini packs is also likely to give the DTH sector the much-needed push. 

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/25/tata%20sky-800x800.jpg?itok=5bs8M2AU
Tata Sky has spectrum glut, adding five more HD channels

MUMBAI: Leading DTH operator Tata Sky is reportedly planning to add five more HD channels and take its total high-definition offering to 86. DTH operators in India mostly provide only 45-65 HD channels, while cable operators provide between 30-50 HD channels.

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/25/Dish02-Story.jpg?itok=DmB8N7Rs
Lower deferred tax asset & demonetisation lower Dish TV numbers

BENGALURU: The largest DTH operator in India in terms of subscriber numbers – Dish TV Limited (Dish TV) reported less than one-sixth profit after tax (PAT) for the year ended 31 March 2017 (FY-17, current year) as compared to the previous year. The company reported PAT of Rs 1,092.8 million for FY...

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/25/casbaa.jpg?itok=wAVkDQoo
CASBAA Sat Forum: Innovation at every level vital, b'band driving HTS, a maturing tech

“There have been more dramatic changes in the global satellite industry in the past two years than we have been seen in the last twenty-five,” said SES Networks' CEO Steve Collar, at the close of the CASBAA Satellite Industry Forum 2017 in Singapore.

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/23/gst.jpg?itok=s_tiZlRx
Under GST, taxes on cable, DTH & entertainment services to come down

Taxation on entertainment, cable and DTH services shall come down under the Goods and Services Tax regime as the entertainment tax levied by states has been subsumed in the GST, the Indian government said today.

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/17/DD-Free-Dish-Story.jpg?itok=GiAeBlyD
FreeDish goes for second auction in May

After bagging three new general entertainment channels earlier this month, Doordarshan is all set for the 35th e-auction for its DTH platform Free Dish next week, thus marking the first time when a second e-auction is being held within the same month.

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/16/tata-sky.jpg?itok=Pvm0AtUh
Learn acting on Tata Sky's Adda for Rs 59 a month

Tata Sky, India's innovative content distribution platform, HAS announced the launch of its latest interactive service ‘Tata Sky Acting Adda’ powered by FTheCouch (FTC).

DTH DTH Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/16/Anil%20Dua.jpg?itok=0NpA9N7n
Dish TV India ropes in marketing heavyweight Anil Dua as group CEO

MUMBAI: There’s change at the top at Dish TV India. The DTH firm late last night announced (to the Bombay stock exchange) the appointment of FMCG and consumer durable marketing veteran Anil Dua as its group CEO. He will be replacing current CEO Arun Kapoor who was leading the company for the past...

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/11/Madhuri_Dixit-d2h.jpg?itok=dQM8MdBp
Videocon strengthens VAS with d2h Nachle

MUMBAI: What Tata Sky did in December 2015 seems to be inspiring Videocon now. Videocon d2h has partnered with 'Dance with Madhuri' to launch an interactive dance service called ‘d2h Nachle’. The service is set to win the hearts of dance-lovers across the 18 million strong Videocon d2h subscriber...

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/10/dishtv%26videocond2h.jpg?itok=LWZepTtz
Videocon d2h receives shareholder, Competition Commission nod for merger with Dish TV

BENGALURU: The Saurabh Dhoot led Videocon d2h Limited (Videocon d2h) has informed the Security Exchange Commission (SEC) that its equity shareholders have thought it fit and given consent by the requisite majority to the scheme of arrangement for amalgamation of Videocon d2h with Subhash Chandra’s...

DTH DTH Operator

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories