MUMBAI: Direct to home (DTH) player DishTV has added two new High Definition (HD) channels namely Max HD and Nick HD to its portfolio, taking its total HD offering 49.

DishTV India CEO Arun Kapoor said, “DishTV has always taken the lead in enhancing the value proposition and believes in providing the maximum and the best in entertainment to its subscribers. Our endeavour is to increase affinity with our audiences by providing them the choice of content they would like to watch. Latest trends suggest that the growth of the High Definition category over the past year together with rising sales of flat panel TVs (LED/LCD) has added a new dimension to the superior HD viewing experience. With the usage of DTH connections with HD boxes, the experience quotient for the subscribers is all set to go up.”

“We are proud to announce addition of Max HD and Nick HD channels on our platform. DishTV has a complete offering and mix of High Definition entertainment, music, news and regional language channels and has maximum content with 49 HD channels, making it the highest in the country,” he added.