iWorld

Comedy Central reaches two million fans on Facebook

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/internet-images/2014/01/04/100.JPG?itok=cSSmrOs6

MUMBAI: It has been two years since Comedy Central launched in India. The channel dedicated to comedy has surely made its inroads into its audience’s heart. The proof is the two million fans on Facebook in just two years.

In a time wherein social media platforms make or break a brand’s market presence, Comedy Central has used them effectively to engage audiences and maintain a presence in their lives even when the television is off. 

Growth chart of Comedy Central India Facebook page

Commenting on the achievement, Viacom18 sr VP and head English entertainment Ferzad Palia said, “Our Facebook page is the epicentre of all our social activity online. We are delighted to reach this milestone especially considering we went from one to two million in a matter of only eight months!  This is symbolic of our fans loyalty. We will continue to strive to provide the best of comedy entertainment both on & off air”

One of the engagements that had outstanding results was Suits Season 2 FB App: Are You a Real Suitor? The objective was to capitalise on the show’s wide appeal and provide a refresher to audiences before the second season. Over 10,000 participants signed up to test their “Suits Quotient” giving the page 60,000 page views and 40,160 unique views. Social media conversations around the show increased by 200 per cent generating over 200,000 impressions and the show hashtag #SuitsS2onCC trended in India.

“A big thank you to all our fans for helping us reach this mark. It truly feels wonderful to see this FB page reach this milestone. This only goes to prove their loyalty. CC India re-affirms the endeavour to provide its fans with cult entertainment,” added Viacom18 digital media VP and business head Rajneel Kumar.

Comedy Central India since its inception prides itself of having the right mix for the diverse audience it caters to. The channel’s reach has grown five times in the past one year. Smaller cities have shown a steady growth in contribution while the channel maintains number one position in the metros.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/23/gopal-vithal.jpg?itok=yFDWskKF
Airtel acquires Tikona's 4G biz , adds 2300 MHz spectrum in five circles

MUMBAI: Bharti Airtel Limited, India's largest telecommunications services provider, today announced that it has entered into a definitive agreement with Tikona Digital Networks to acquire Tikona's 4G Business including the Broadband Wireless Access spectrum and 350 sites, in five telecom circles....

iWorld Broadband
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/23/tivo%20%281%29.jpg?itok=TWUFHhBq
Sky picks TiVo to search entertainment across linear TV & VoD using voice

TiVo Corporation, a global leader in entertainment technology and audience insights, ha sannounced that TiVo and Sky, Europe’s leading entertainment company have joined forces to deliver voice search for Sky’s next-generation box, Sky Q. TiVo is providing Sky Q with a natural language, voice-based...

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/23/Raghu_Rai_1.jpg?itok=HRNB7-KI
Photographs with social media become powerful tools for Information: Naidu

Photographs along with Social Media had been a potent combination in today’s digital world as influential mediums to spread awareness and ensure Good Governance, Information and Broadcasting Minister M.Venkaiah Naidu has said.

iWorld Social Media
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/22/Sunil_Mittal-Mukesh_Ambani%20%281%29.jpg?itok=qIpeeieV
Jio says Ookla has admitted to flaws in speed measurement system

This is one ad war that refuses to die. Even after Jio on the one hand and Airtel and Ookla on the other have had their say, the argument goes on.

iWorld Telecom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/21/Sunil_Mittal-Mukesh_Ambani%20%281%29.jpg?itok=bsw-K6AM
Airtel hits back at Reliance Jio, Ookla stands by its findings

Bharti Airtel today accused Reliance Jio of making a deliberate attempt to “malign the brand” and “misguide customers.”

iWorld Telecom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/21/Angela-Merkel.jpg?itok=MwKgGvgB
Germany threatens to penalise Facebook, Twitter for hate speech and fake news

NEW DELHI: Germany has threatened to impose fines of up to €50 million (Euro Five crore) on social media networks including Facebook and Twitter if they fail to get their houses in order over the spread of hate speech online.

iWorld Social Media
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/20/kerela%20%281%29.jpg?itok=r68zgoTr
Kerala becomes first Indian state to declare access to Internet a human right

With internet access being declared as a human right, the Kerala government feels nobody in a country rapidly heading towards hassle-free governance and a cashless economy should be at pains to acquire internet connectivity.

iWorld eNews
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/20/adi%20%281%29.jpg?itok=Y7F7Oxip
Idea-Vodafone India merger creates leader with 42% market share

Britain's Vodafone Group's Indian subsidiary and Aditya Birla Group's Idea Cellular, after eight months of discussion, have merged to create a new market leader better able to contest a brutal price war. The merger, expected to be completed in 2018, was necessitated due to the launch of Jio...

iWorld Telecom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/20/Mukesh-Ambani1.jpg?itok=0D3eZ7Vv
Ambani advocates 'Keep in India' agenda for PM

NEW DELHI: Industrialist and Reliance Industries Chairman Mukesh Ambani, has made a strong pitch for “Keep In India” - an addition to the to-do list of the Modi government after Make in India, and Digital India

iWorld eNews

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories