MUMBAI: Amazon's Instant Video will receive an Emmy for its work on personalised recommendation engines for video discovery.
The National Academy of Television Arts & Sciences will award Amazon with a 2013 Technology and Engineering Emmy, the company's first. Amazon Instant Video is receiving the award for its development of tools and algorithms that enable customers to easily find and discover videos that cater to their tastes and preferences, creating unique and personalised entertainment experiences.
The service features Video Finder, genre-based recommendations, customers who watched this also watched and your store, where customers receive personalised movie and TV recommendations based on their tastes and preferences. Amazon Instant Video offers over 150,000 movies and TV episodes for customers to rent or purchase for their Kindle Fire, Kindle Fire HD, iPad, iPhone, iPod touch, Roku, Xbox 360, PlayStation 3, Wii and Wii U, among other connected TVs and devices.