iWorld

Techzone and Aircel launch Re 1 store

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/internet-images/2015/09/15/a_4.jpg?itok=J3IkwxfE

MUMBAI: After Techzone’s alliance with Aircel for Re 1 video store four months back, the encouraging response has prompted the launch of another promising platform - Aircel’s Re 1 store!  Powered by Techzone as their technology and platform partner, Aircel has enhanced its offerings for their users by opening the exciting Re 1 store that includes downloading videos, full tracks, images and games just for Re 1.

Techzone not only offers its vast library of more than 10,000 pieces of content across multiple categories in more than 12 languages to this store but has also powered the VAS platform for Aircel. Consumers can access this latest value added service on mobile via WAP or GPRS/2G/3G and download the same on mobile handset at just Re1 per content. The social media savvy youth can also share their content preference on Facebook and Twitter along with referring the same to their friends.

The content at store for Re 1 covers over 12 languages including English, Hindu, Marathi, Gujarati, Assamese, Bhojpuri, Tamil, Telugu and Malayalam amongst others. This new VAS would let the consumers download the videos across 8 genres including bollywood, Hollywood, reality shows, lifestyle, music, regional, comedy and more from a vast collection of 10,000+ videos. Along with the latest music, Techzone also offers their aficionados retro music too.

To engage more customers, the Re 1 store will have ‘Goodies Section’ and Premium section where the customers can collect points on every download and later redeem those points for recharge, movie tickets and much more and Premium section will offer high on value combo offers wherein a user can avail packs for Rs 10 or for Rs 25 and enjoy different services. Users can also book mark by downloading the icon on the handset where the icon would direct them to the WAP page directly, thus making the process simpler. This service is aimed at introducing more Aircel customers to the mobile internet experience. The charges for browsing the portal is as per the data plans opted by the users.

Explaining the expansion of their VAS offering, Techzone MD Naveen Bhandari said, “Increased usage of smart phones and internet penetration in the Tier II & Tier III cities, has led the VAS industry to grow leaps and bounds resulting us to provide innovative services to the customers. With approximately more than a billion subscribers in India there is a strong potential market for expansion in terms of services. Sticking to our pull based strategy our content team is constantly making an effort to add plethora of new services and features so as to reach out to those billion consumers. The VAS market, though currently facing turbulence for a short term, is likely to see an upward surge and grow by 15-20 per cent by the end of 2013. This growth is majorly due to cheaper handsets and growing digital space and we are expecting positive response for our services.”

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/28/csk-win.jpg?itok=SNS_ExcI
Hotstar creates record of 10 mn plus concurrent viewers for IPL finale

MUMBAI: They helped Hotstar hit a world record for concurrent online viewing a few days ago with 8.26 million viewers in the IPL first qualifier game on 22 May. Once again, the Chennai Super Kings (CSK) and Sunrisers Hyderabad (SRH) helped Hotstar create a new record of over 10 million concurrent...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/28/youtube.jpg?itok=nVOqzI82
YouTube Red rebranded as YouTube Premium with expanded reach in 14 countries

MUMBAI: YouTube Red, the ad-free subscription video on demand (VOD) service launched in October 2015, has been rebranded as YouTube Premium on 17 May 2018. The rebranded service, YouTube Premium, will be rolled out soon in existing YouTube Red markets like US, Australia, New Zealand, Mexico and...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/25/hotstar.jpg?itok=J1c1PNND
Hotstar and Akamai create internet history

Hotstar, India’s leading premium streaming platform, leveraged Akamai Technologies, Inc. (NASDAQ: AKAM), the world’s most trusted and largest cloud delivery platform, to create streaming history on 22 May 2018 during the first qualifier match of VIVO IPL 2018. The match between Sunrisers Hyderabad...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/25/netflix.jpg?itok=Xh8_Op_w
Netflix most valuable media company for a short while

Netflix’s aggressive growth is becoming increasingly inevitable. For a brief period, the streaming giant emerged as the most valuable media company in the world on Thursday with a record high stock value. On Wednesday, it was already closely approaching Disney’s market value and the very next day...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/24/cable.jpg?itok=6ht8kd6v
Jio led broadband while Hathway led wired broadband subs growth in 2018

India witnessed 5.24 percent growth in broadband internet customers in the month of March 2018 (Mar-18) according Telecom Regulatory Authority of India (TRAI) data for the month ended 31 March 2018. Hence, 205.4 lakh (20.54 million, 2.054 crore) broadband subscribers were added in March 2018

iWorld Broadband
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/24/netflix.jpg?itok=X1f0E181
Netflix beats Comcast in market value

MUMBAI: Streaming giant Netflix, on its upward journey, has surpassed Comcast’s market value owing to a new record high of its stock price. Netflix’s market value stands closer to Disney now. While Netflix ended yesterday with a total market cap of $152.8 billion, Comcast ended with $147.15...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/23/acce.jpg?itok=cvchNDuc
Turner using Accenture's video solution platform for its OTT products

Turner is relying on Accenture’s video solution platform to help manage and operate some of the company’s over-the-top content (OTT) products including FilmStruck in the UK, and Cartoon Network TV Everywhere (TVE) in Asia Pacific.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/23/YouTube1.jpg?itok=bI5xuadV
YouTube web series to showcase road safety awareness across India

MUMBAI: YouTube is launching a novel web series in India called That Good Ugly Day which it claims isn’t like any other in terms of creativity and disseminating social messages. The series is said to have shocking incidents with zero fiction plotting. The first episode which will focus on road...

iWorld Social Media
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/23/ipl.jpg?itok=ppwqtR-Q
Hotstar notches up concurrent viewing world record of 8.26 million

MUMBAI: The closely fought Chennai Super Kings (CSK) vs Sunrisers Hyderabad (SRH) playoff game for Vivo IPL 2018 set a new record for India’s leading video streaming service - Hotstar. According to it, the match saw a massive 8.26 million concurrent users logging on to the service, which is a...

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories