Technology

Trai's tariff order gets a mixed response from leading MSOs and DTH service providers

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2017/01/16/trai-800x800_0.jpg?itok=cEJmI6zw

MUMBAI: Cable TV and DTH industry executives have given a mixed response to the standard tariff package order which they can charge subscribers for set top boxes (STBs) and consumer premise equipment (CPE) that the Telecom Regulatory Authority of India (Trai) announced late last evening. Called The Telecommunication (Broadcasting & Cable) Services Fifth - The Digital Addressable Cable TV Systems Tariff Order 2013 and The Telecommunication (Broadcasting & Cable) Sixth -The Direct to Home Services Tariff Order 2013, respectively, they seek to offer another option for buying STBs to TV viewers in India.

Leading Indian MSO DEN Networks COO M.G. Azhar was reasonably happy about the orders being release. Says he: "It is good news. Under the new order, the government has standardised a payback period of three years for the STB/CPEs."

He, however, confessed that he does not know how much of an impact it would have on consumer offtake. "Our experience shows that we have not had too many subscribers opting for the basic STBs which we have been offering to them in the past with similar packages," he reveals. "We used to take Rs 600 or so when a consumer signed on for DEN‘s DAS services and then adjust the cost of the STB through the subscription fees we levied every month. Normally, we have been seeing more offtake coming for the better STBs."

Some like Tata Sky MD and CEO Harit Nagpal said it was too early to respond to the media about the Trai tariff orders. "We are responding to the Trai on this directly," he explained. "We are seeing how quickly we can implement it."

Videocon d2H CEO Anil Khera admitted that he was not so sure if the orders would be acceptable to all. But he added that his company was trying to understand what its impact would be on the DTH sector. "We are currently studying the order and seeking legal advice as well, we are still trying to understand the logistical issues," stated Khera.

Indusind Media & Communications Ltd MD Ravi Manshukhani, was pretty non-committal about the Trai‘s new orders. "Whatever they have put out is absolutely fair, we just hope that we are able to implement whatever is required from our end with support from the government," he stated.

But he also highlighted that the operator should have the right to quote his price for the STBs he is giving his customers. He cautioned: "See the government is playing its part in creating guidelines for the sector, but they do not know what is actually happening on the ground. We have not yet matured as a market to provide what Trai wants. Right now we all are in the process of digitising the country as per the demands of Trai and ministry of information and broadcasting, so we are providing the boxes at whatever prices we can. If there are more rules and regulations like this then it is only going to make things painful."

So the verdict of the industry on the new Trai tariff orders seems rather unclear. Let‘s wait and watch, and see how they react to it over the next few days.

Also read:

Trai issues Tariff Orders for STBs/CPEs for DTH and cable TV operators

TRAI acts tough about DAS; moves court against cable TV ops

Trai issues draft tariff package for STBs/CPEs for DTH and cable TV ops

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/04/sanjeev.jpg?itok=jSKv0oLN
Pune Times joins hands with the Pune Police to launch the 'City Safe' app, as part of #MakeMyCitySafe initiative

Pune Times, city supplement of leading media house, The Times of India, has joined hands with Pune Police to support an initiative for women’s safety in the city. Pune Times has launched its campaign #MakeMyCitySafe as a big shout out to the youth of Pune to come together to make the city safer...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/06/Navanit-Samaiyar_0.jpg?itok=fQLjKjss
HAL Robotics ropes in Navanit Samaiyar as board member and advisor

MUMBAI: HAL Robotics has roped in Navanit Samaiyar as its board member and advisor. Samaiyar has a record of setting up, scaling and transforming businesses across a very wide cross section of industries spanning from IT/ ITeS to steel, telecom, engineering goods, earthmoving machinery, logistics...

Technology Hardware Components
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/07/Arnab-Goswami.jpg?itok=VUCIzU8A
Republic TV launches Android app

MUMBAI: Republic TV is on a roll. From rocking the ratings chart in launch week itself to going international, the channel has added one more accomplishment to its kitty. The Republic TV Android app is now live.

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/11/STB.jpg?itok=WsiaUBr8
STB cos in India, China enhancing features, providing customised solutions, Technavio enlists top vendors

MUMBAI: The global STB market is characterised by intense competition as the market is saturated in developed countries. The market share of these players is declining because of the entry of new players. The STB companies are enhancing the features of STBs and providing customised solutions to...

Technology Hardware Set-top Boxes
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/09/PFT.jpg?itok=VJugic3c
India's PFT Clear Media ERP suite to help US' PBS content delivery

MUMBAI: Prime Focus Technologies (PFT), the technology arm of Prime Focus, announced that its CLEAR™ Media ERP Suite has been selected by Public Broadcasting Service (PBS) to enhance their Network Operations Center (NOC) ecosystem efficiencies and sustainability, with the objective of reducing...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/09/JosephSiino.jpg?itok=doyka7Tg
Broadcasters, OTTs to gain as Via adds xHE-AAC at special rate

MUMBAI: Via Licensing Corporation, a intellectual property solutions provider, has announced the upcoming availability of Extended High Efficiency AAC (xHE-AAC) as part of the Advanced Audio Coding (AAC) patent pool. The expanded patent pool licence will be available at no additional cost to...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/06/Brian_Morris-Colin_Smith.jpg?itok=xVBB0KbV
Tata Comm to deliver Motorsport videos on global devices

MUMBAI: Tata Communications will now deliver video content for Motorsport.tv viewers' all devices over its global network. The two have partnered to power the growth of the network’s internet television platforms.

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/06/ChyronHego_0.jpg?itok=qWRkJ4jh
How to create live video content sans pros, convert radio broadcast into visual show

MUMBAI: ChyronHego will be showcasing its live production, automation solutions at Broadcast India show in Mumbai in mid-October.

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/03/Arvin%20patel%20tivo.jpg?itok=Ieo7eXfw
Sony renews IP licence deal with TiVo

MUMBAI: TiVo Corporation, a leader in entertainment technology and audience insights, has announced that Sony Corporation, a leader in consumer electronics, has renewed its multi-year intellectual property (IP) licence agreement. The license to TiVo’s patent portfolios covers all of Sony’s...

Technology Software Applications

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories