MUMBAI: Zee Entertainment Enterprises Ltd (Zeel) has branched out to UK wide audiences with the debut of two more of its channels, Zing and Zee Café, on Virgin Media.
With local shows, Bollywood entertainment, Hollywood insights, movies, music, drama, reality shows and more, Zing covers a novel blend of programmes that make it exclusive in the British Asian space.
The channel will target its audience across various platforms, including millions of Virgin Media homes, Sky, Freesat, Yamgo Mobile, TouTube, Facebook and Twitter.
Virgin Media audience will now be able to view the UK‘s first ever British Asian drama Cloud 9 on Zing, Monday to Friday 6.30 pm and 10.30 pm. Setting a record in the South Asian entertainment space, Cloud 9 is an English drama series. Zing will now be available on channel 813.
Zee Cafe will be available to watch on Channel 811 with a mix of entertainment for everyone, including soaps, historic dramas, mythology, news, lifestyle, horror, cookery, movies and business.
Both channels will be making quality content available to Virgin Media‘s pay TV subscribers and will be an addition to Zee‘s subscription channels already on Virgin Media‘s Asian Mela Pack which include: Zee TV, Zee Cinema and Zee Punjabi.