Hiremath resigns from IndiaCast Media Distribution

MUMBAI: Distribution veteran Sanjev Hiremath has announced his resignation from his position as IndiaCast Media Distribution executive vice president. Indiacast media distribution, a strategic joint venture created by TV18 and Viacom18 was formed in May, last year, to create India?s first multi-platform content asset monetization entity.

Prior to Indiacast, Hiremath had started digital and new media business for Viacom18, TV18 and ETV channels. He also had a role to play in setting up one of the early cable TV initiatives.

The veteran has been closely associated with the cable & satellite industry. He joined MTV networks as head ofnetwork development for India & South Asia, when it was launched in India in 1996. He was also instrumental in successful launch and distribution of several channels like Nickelodeon and VH1. Post the joint venture between Viacom and Network18 he oversaw the launch of Colors, Comedy Central and Sonic.

Announcing Sanjev?s departure, IndiaCast Group CEO Anuj Gandhi said, "Sanjev has admirably led our new media and digital business over last one year or so and has put us on a path of high growth trajectory. He is an old friend and colleague and we will miss his expertise and knowledge in the cable and satellite industry. As he now ventures out, I wish him all the success in all his future endeavors."

Hiremath, who resigned from his position in April, has not decided his further career plan. "I have not decided to join anywhere as yet. This industry has taught me a lot and so I have decided to continue with this industry itself. I want to work in both traditional and new media space," said Hiremath while speaking to

His last day in office is 30 June. Where will he go next? Well, we will have to wait and watch.

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