ICC launches app for Champions Trophy

MUMBAI: The International Cricket Council (ICC) today announced the update and re-release of its official ICC Cricket App, in partnership with Reliance Communications.

The smart phone app, which will enable cricket fans from across the globe to follow all the action at the ICC Champions Trophy in England and Wales, is free to download.

Among the features expected to be the most popular are the video match highlights, including opt in alerts for wickets and personal milestones, along with live audio commentary. There will also be free behind the scenes exclusive videos from the event, player interviews and footage from every post-match press conference.

Cricket fans will also be able to use the app to vote in live polls during matches and throughout the duration of the tournament, the questions and results of these polls will be broadcast live on the global television broadcast.

The official ICC Cricket App also includes exclusive access to the innovative Hawkeye technology for all ICC Champions Trophy 2013 matches, allowing fans to analyse many aspects of the players and team performances.

The user will also have access to the live match centre on game day, which includes ball by ball text commentary and all statistical tournament information.ICC GM ? commercial Campbell Jamieson said, "We believe that the official ICC Cricket App will provide yet another invaluable platform to engage our fans at the ICC Champions Trophy 2013."

"By giving them an opportunity to have their say on the cricket they are watching, through the Pulse polls, or by providing notifications when a new piece of video content is available, we are offering an experience that all fans can enjoy, wherever they are in the world," he added.

The ICC Champions Trophy 2013 smartphone app was developed and produced through a partnership between the ICC, IMG Media and Moshen, a digital media and entertainment company based in Lancaster, England.

The ICC Cricket App is available on iPhone, Android, Blackberry and Windows smartphones from the official App Stores and along with a Feature Phone Nokia App.

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