Zapak Games sells 10,000 console games based on cricket

MUMBAI: Zapak Games, the licensing and merchandising arm of Zapak Digital Entertainment, has sold over 10,000 console games of International Cricket 2010 in a month in India since its launch on 18 June.

The game was developed by Codemasters. The product has an Action Cam which immerses players in all the on-pitch drama, intensity and excitement.
Officially licensed by the England and Wales Cricket Board and Cricket Australia to feature official players, stadia and kits, International Cricket 2010 can be enjoyed in a range of game modes from full Test series to quick-fire Twenty20 matches.

Players can also take on a range of new instant tournaments as any of the expanded roster of 16 nations. Supplementing traditional broadcast views, players can now feel the satisfaction of smashing home 90mph+ deliveries and experience the thrill of thundering down the track to bowl from Action Cam‘s new on-field perspectives.  
Zapak Games business head Vaibhav Odhekar said, "International Cricket 2010 has been an instant success because of its high tech offerings and the strong retail distribution channel across more than 144 cities across India. We at Zapak have always offered the very best to our gamers in India and we are glad that they have acknowledged our product offering and made us the leader in this space. Zapak Games has an extensive line - up of console games in the year to come."

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