Technology

Yahoo unveils programming at Digital Content NewFront

MUMBAI: Premier digital media company Yahoo! showcased a lineup of original video for its monthly global audience of 700 million users at its Digital Content NewFront event in New York City.


The internet giant also unveiled a number of new projects, covering a variety of topics — from sports to fashion to relationships — and featuring voices, hosts, and creative talent.


Yahoo!‘s new programming lineup for 2012 and beyond includes: Dancing With Myself (Debuts 2013), Men‘s Slate of Shows and Talent, Talk Show In Development - No Title (Debuts in July) with Jeff Goldblum as host, Stunt Nation (Debuts in July) with Sal Masekela as host, Yahoo! Sports Minute (Live) with Angela Sun as host, KaBOOM! (Debuts in July), The MANual (debuts in July), and Superfans (Debuts in July).


"The media and advertising industries are at a watershed moment, and no one is more poised to take advantage of the shift toward digital content than Yahoo!. Globally, we are a digital media powerhouse, providing high-quality, engaging & personalized content on every screen," said Yahoo EVP & Head of Global Media Ross Levinsohn.


"We‘re partnering with industry leaders and top Hollywood talent, creating unique, premium experiences for distinct audiences around the world. By doing so, we create a tremendous opportunity for advertisers to connect with highly engaged and targeted audiences. We provide the content experiences that consumers want and the context that advertisers desire."

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