Technology

Yahoo! inks deal with ABC to offer BBC News videos













MUMBAI: Yahoo! News has entered into an agreement with ABC News to offer the BBC News video on its site, whereby users will have access to approximately 30 video clips of BBC News video each day, including videos in the categories of top stories, breaking news, U.S. and world news, sports, business, politics, technology, health and entertainment.


The distribution agreement was made with ABC News, which maintains exclusive representation for the British Broadcasting Corporation (BBC) for distribution of BBC News on demand broadband and wireless content in North America, informs an official release.

 

"We are pleased to bring the renowned journalism of the BBC to Yahoo! News, a leading online news service that reaches millions across the world," said BBC‘s Global News division director Richard Sambrook. "The demand for BBC content in the United States is growing all the time and we believe our expansion on new digital platforms is critically important to helping us meet that demand."


"ABC News is committed to expanding the BBC‘s presence in broadband in the North American market," said ABC News Digital Media Group senior vice president and general manager Bernard Gershon. "This is a strong first step that joins the esteemed journalism of the BBC with the innovation of Yahoo News in effort to reach consumers anytime and anywhere."
BBC joins dozens of other news broadcasters and publishers on Yahoo! News, including ABC News. All of the video will be available for free to Yahoo! users, and will be advertising-supported, adds the release.

 

Yahoo! Media Group head of news and information Scott Moore said, "The BBC has established itself as an unparalleled global news-gathering organization, and its content will be a tremendous complement to the world class news already available on our site. The BBC has a cool factor with younger audiences, a natural fit for Yahoo! News users who are generally younger than audiences at other news organizations."


In January 2006, ABC News announced an agreement to become the exclusive representative for the British Broadcasting Corporation (BBC) for distribution of BBC News on demand broadband and wireless content in North America. This marks the first time a U.S. news network has joined an international news organization to leverage content offerings, and expands an established relationship between ABC News and the BBC that began in 1994.

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