Technology

Warner Bros launches social game based upon Gossip Girl

MUMBAI: Warner Bros. Interactive Entertainment announces the studio‘s expansion into social games with the launch of Gossip Girl: Social Climbing, a new game playable on Facebook.


Based on the television series Gossip Girl, the game is free and accessible for everyone to play.
 
Warner Bros. Interactive Entertainment president Martin Tremblay said, "We recognize Facebook is a very important, growing platform for games, and for our first step in the space we have made a fun game for the hugely popular franchise Gossip Girl. Working with Warner Bros. Television, we are creating new categories of social games with built-in appeal to their extensive fan base."


Warner Bros. Television Group CMO Lisa Gregorian said, "After four seasons, more than 80 episodes and close to eight million Facebook fans, Gossip Girl remains a pop culture phenomenon. Fans will relish the Gossip Girl: Social Climbing game play, where they earn rewards by attending virtual fashion shows, sample sales, club openings and classic events like the Assassin Party and Sweetheart Ball with their favorite characters, including Blair, Serena, Chuck and Nate. I just went to my closet and picked an outfit for tonight‘s Club Opening at Ransom". 
 
In Gossip Girl: Social Climbing, developed by Arkadium, fans can participate in the scandalous lives of privileged young adults in New York City. Players earn points to climb the social ladder of Manhattan‘s elite by attending events, being spotted with the right people and dressing in fashionable attire.


Gamers can accomplish social agenda missions such as attending parties with friends, flirting with a mysterious stranger, and unleashing one‘s wild side to get noticed by "You know who"- be careful though, push it too far and social climbers might get kicked out of the event. Players can also purchase in-game items to boost their progress and complete higher level missions.


The game can be found at http://www.facebook.com/gossipgirlsocialclimbing. Players can also access the game on the official Gossip Girl Facebook fan at http://www.facebook.com/GossipGirl as well as on the official CWTV website for Gossip Girl at http://www.cwtv.com/shows/gossip-girl.

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