Technology

TV has arrived at an inflection point: Intel











MUMBAI: The television, both the device and the experience, has arrived at an inflection point. In keynote addresses at the Intel Developer Forum in the US, Intel executives Eric Kim and Justin Rattner discussed what happens and what’s needed when the full Internet converges with broadcast networks.


The executives laid out the opportunities, both short- and long-term, to make the TV experience more visual, more personal and more interactive.

 

Kim, who is senior VP, GM of Intel’s Digital Home Group, took the wraps off the Intel® Atom processor CE4100, the newest system-on-chip (SoC) in a family of consumer electronics (CE) media processors, and announced efforts with several key industry players including Adobe, CBS, Cisco and TransGaming which are helping to make the vision of interactive TV a reality in the short-term.


He says, "At the center of the TV evolution is more processing power, which we deliver with the CE4100 media processor, built on the Intel Atom core and optimized for IPTV digital set-tops, connected media players and digital TVs.


"With its performance and high-resolution graphics capabilities, CE manufacturers and software developers now have a platform for real innovation."


According to Intel CTO Rattner, innovation will accelerate in the next few years. "By the year 2015, you can expect 15 billion consumer devices capable of delivering TV content with billions of hours of video available. We’ll need much more sophisticated ways to organise content and provide it on demand. Intel Labs researchers are working on evolving technology so people can get the TV content they want, when they want it and wherever they want it."


3-D, Advanced Graphics and More : As consumer devices deliver more and more TV content, developers will need to blend together video, 3-D animation and rich graphics. And in turn, the importance of graphics and audio/video decoding in CE platforms becomes increasingly critical. Kim disclosed that Intel and Adobe Systems are working together to port Adobe Flash Player 10, a key tool for content developers, to the new family of SoC media processors.


This will result in future CE devices that are optimised for playback of graphics and H.264 video to enable for the first time a wide array of Flash Player 10-based applications on the television.


50 copper-based cables on the set of a 3-D shoot today could be replaced with a single optical cable with Light Peak technology. In addition to its extreme speed, Light Peak technology has the unique ability to simultaneously transport multiple existing I/O protocols.


Personal TV, Intelligent Networks
With the massive amount of TV content delivered digitally today and in the future, personalization is critical. TV Network CBS developed a TV Widget, or small Internet application, to help viewers find and connect to premium content in a more customized manner. TV Widgets are made possible by the performance of Intel CE media processors and Widget Channel, a software development framework.


Delivering interactive product placements, games and on-demand video on non-traditional TVs, such as digital connected CE devices, will require innovation in how that content is actually distributed from TV service providers.


Joining Kim on stage was Cisco’s vice president of video product strategy, Service Provider Video Technology Group Malachy Moynihan. He discussed how the company is helping service providers evolve their current networks to a medianet, which integrates the best elements of the existing broadcast infrastructure with carrier-grade IP networks to provide such new services as unified video experience.





 

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/06/Navanit-Samaiyar_0.jpg?itok=fQLjKjss
HAL Robotics ropes in Navanit Samaiyar as board member and advisor

MUMBAI: HAL Robotics has roped in Navanit Samaiyar as its board member and advisor. Samaiyar has a record of setting up, scaling and transforming businesses across a very wide cross section of industries spanning from IT/ ITeS to steel, telecom, engineering goods, earthmoving machinery, logistics...

Technology Hardware Components
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/07/Arnab-Goswami.jpg?itok=VUCIzU8A
Republic TV launches Android app

MUMBAI: Republic TV is on a roll. From rocking the ratings chart in launch week itself to going international, the channel has added one more accomplishment to its kitty. The Republic TV Android app is now live.

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/11/STB.jpg?itok=WsiaUBr8
STB cos in India, China enhancing features, providing customised solutions, Technavio enlists top vendors

MUMBAI: The global STB market is characterised by intense competition as the market is saturated in developed countries. The market share of these players is declining because of the entry of new players. The STB companies are enhancing the features of STBs and providing customised solutions to...

Technology Hardware Set-top Boxes
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/09/PFT.jpg?itok=VJugic3c
India's PFT Clear Media ERP suite to help US' PBS content delivery

MUMBAI: Prime Focus Technologies (PFT), the technology arm of Prime Focus, announced that its CLEAR™ Media ERP Suite has been selected by Public Broadcasting Service (PBS) to enhance their Network Operations Center (NOC) ecosystem efficiencies and sustainability, with the objective of reducing...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/09/JosephSiino.jpg?itok=doyka7Tg
Broadcasters, OTTs to gain as Via adds xHE-AAC at special rate

MUMBAI: Via Licensing Corporation, a intellectual property solutions provider, has announced the upcoming availability of Extended High Efficiency AAC (xHE-AAC) as part of the Advanced Audio Coding (AAC) patent pool. The expanded patent pool licence will be available at no additional cost to...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/06/Brian_Morris-Colin_Smith.jpg?itok=xVBB0KbV
Tata Comm to deliver Motorsport videos on global devices

MUMBAI: Tata Communications will now deliver video content for Motorsport.tv viewers' all devices over its global network. The two have partnered to power the growth of the network’s internet television platforms.

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/06/ChyronHego_0.jpg?itok=qWRkJ4jh
How to create live video content sans pros, convert radio broadcast into visual show

MUMBAI: ChyronHego will be showcasing its live production, automation solutions at Broadcast India show in Mumbai in mid-October.

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/03/Arvin%20patel%20tivo.jpg?itok=Ieo7eXfw
Sony renews IP licence deal with TiVo

MUMBAI: TiVo Corporation, a leader in entertainment technology and audience insights, has announced that Sony Corporation, a leader in consumer electronics, has renewed its multi-year intellectual property (IP) licence agreement. The license to TiVo’s patent portfolios covers all of Sony’s...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/30/cable-wire.jpg?itok=vJM4lI00
Digital TV, growing telecom major drivers of coaxial cable growth in A-Pac: Study

MUMBAI: The global coaxial cables market is mature owing to the use of coaxial cables in industries for a long time and the slow or stagnant product innovation.

Technology Hardware Components

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories