Sundance Channel launches in Thailand, China

MUMBAI: Sundance Channel will be seen for the first time in Thailand on TrueVisions, the country’s largest pay-TV operator and the second largest DTH platform in Southeast Asia.

AMC/Sundance Channel Global has announced new distribution deals for Sundance Channel in Asia and expanded on demand offerings in Europe.

Sundance On-Demand will also debut in China for the first time on BesTV, Shanghai Media Group’s booming IPTV platform business. In Europe, Sundance Channel will expand its on-demand offerings with a VOD launch on Belgacom, Belgium’s leading telecommunications company. It has also partnered with French cable operator Numericable to offer VoD rights for ‘Mad Men‘ to authenticated subscribers as a complement to Sundance Channel’s pre-existing linear service.

This news follows the distribution growth for Sundance Channel across Europe and Asia over the past few months. This includes new network launches in Taiwan, Korea, the Netherlands, Belgium, France, Poland, Portugal and Hungary, along with the recent TV Everywhere launch in Spain on iPhone and iPad devices.

Sundance Channel was established by Robert Redford and offers audiences a diverse and engaging selection of independent films, documentaries and original programmes.

AMC/Sundance Channel Global president Bruce Tuchman commented, "AMC/Sundance Channel Global continues to see great momentum in building a truly global network of channels catering to audiences and markets all over the world. Our first-ever launches in Thailand and China will extend the Sundance brand across these high growth Asian markets. We’ll continue to pursue expansion across linear and on-demand platforms, including TV Everywhere initiatives, to offer audiences wider access to our iconic content on an authenticated basis to reinforce the high value of the pay-TV ecosystem."

Sundance VOD will launch for the first time in China on BesTV, Shanghai Media Group’s IPTV platform. The BesTV offering will present a robust and eclectic mix of films representing the best in independent cinema. Shanghai Media Group will also make select Sundance VOD offerings available on its TV Everywhere service via mobile and tablet devices to authenticated subscribers following the VOD launch.

Expanding and enriching the 24/7 linear channel on Belgacom in Belgium, Sundance Channel will launch an on demand offering which includes both films and series. In France, the channel has partnered with Numericable to offer exclusive VOD rights for Mad Men to authenticated subscribers in addition to Sundance Channel’s pre-existing linear service.

Sundance Channel also continues to provide on demand offerings on Numericable which complement programming themes and stunts on the linear feed.

Sundance Channel is available to pay-TV operators worldwide as a standard and high definition linear television channel, VOD service and via online authenticated streaming. Additionally, select VOD program offerings are available during theatrical windows so audiences can watch films in the comfort of their own home while movies are still in theatres.

In addition to Sundance Channel, AMC/Sundance Channel Global offers We tv in Asia, a women’s lifestyle network that features wedding and celebrity driven reality programming such as Braxton Family Values, Joan and Melissa: Joan Knows Best, My Fair Wedding With David Tutera, Shannen Says and Tori and Dean.

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