Sea TV to upgrade infrastructure for HD channels

MUMBAI: Agra-based multi-system operator Sea TV is upgrading its infrastructure so that it can enhance its channel offerings. The compression technology will also open up bandwidth for HD channels.

Sea TV has selected Thomson Video Networks’ technology for its operations. The MSO will roll out its new infrastructure that will enable it to broadcast over 200 SD and HD channels this year, in a bid to cement a dominant position in the cable TV market in Agra.

Sea TV Network‘s installation of systems from Thomson Video Networks at its digital cable headend includes the ViBE SD EM1000 and the ViBE HD EM3000 encoders, together with the NetProcessor 9030 under the umbrella of Thomson‘s XMS management system.

Local integration services for the project are provided by Thomson distributor Modern Communication and Broadcast Systems (MCBS), an Indian firm that has specialised in the cable and satellite sector for 25 years.

"The Thomson encoders, the 9030 multiplexer, and the XMS management system work together to produce a combination of quality and efficiency other vendors could not match," said Sea TV Network managing director Neeraj Jain. "The technical advantages, upgrade path for future growth, and a high-calibre support operation made Thomson the right partner to help us build a superior platform for success."

In addition to providing services to multiple cable TV operators in the city of Agra and surrounding areas, Sea TV Network will also operate its own news, religious, and cultural channels.

Combined with the Thomson NetProcessor transport stream processor and XMS network management system, the EM1000 and EM3000 form a complete and highly streamlined system, allowing broadcasters to deliver more channels within the same fixed bandwidth.

The Thomson ViBE EM3000 HD MPEG-2/MPEG-4 AVC encoder sets the standard for high-definition encoding for satellite and terrestrial broadcast, and content aggregation applications. Increased depth and picture clarity in HD content can be achieved at bit rates as low as 4 Mbps through the advanced pre-processing featured in Thomson‘s efficient video compression architecture.

"The digital media market in India is highly competitive, with operators working extremely hard to establish an advantage that will attract new subscribers," said Thomson Video Networks director of sales and services, APAC Tony Berthaud. "Sea TV Networks saw a clear superiority in the picture quality with the Thomson encoders, and the overall efficiency of the system will deliver the best RoI as Sea TV expands over the years."

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