Technology

Reliance MediaWorks ties up with Thought Equity Motion to offer digital supply chain

MUMBAI: Reliance MediaWorks has partnered with Thought Equity Motion Inc, a leading provider of video platform and footage licensing services, to offer media companies an integrated solution to support the evolution from traditional archive and preservation workflows to a digital, file-based, “smart content” supply chain.


The partnership brings together Reliance MediaWorks’ media and content services including restoration, image enhancement and up-rezzing from SD to HD and Thought Equity Motion’s cloud-based platform for library management, metadata, distribution and monetisation.
  
Said Reliance MediaWorks CEO Anil Arjun, “This partnership is about bringing together the next generation of integrated media services, storage, access, and delivery for content. Thought Equity Motion’s hosted video platform enables our clients to generate new utility and monetise their content through stock footage. Both of our organizations are working with the world’s leading media companies, so together we have the opportunity to move beyond point solutions to help them deploy new digital workflows. Additionally, it offers them the opportunity to generate new revenue streams by licensing their content through the industry’s leading platform.”


Averred Thought Equity Motion CEO and Founder Kevin Schaff, “Reliance MediaWorks and Thought Equity Motion are creating a new ‘on ramp’ for content to get from production straight to the cloud. We’re connecting our Digital Refinery in Laramie, WY to Reliance MediaWorks’ film processing and restoration facilities in Los Angeles and Mumbai to offer global connectivity and services in a cost effective manner as well as deploying a high resolution scanner in their facility in LA. In our platform, rich ‘smart content’ metadata will streamline manual workflows and open up new value for the world’s leading media companies by readying their content for dynamic, scaled access and delivery.”
 
Reliance MediaWorks and Thought Equity Motion are in talks with various global film archives and libraries for content digitisation, including the Grinberg Library, which owns historic footage from World War I & II.

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