One launches on Indonesian pay-TV platform Indovision

MUMBAI: Sony Pictures Television Networks Asia has expanded the distribution of its first Asian general entertainment network, One, in Indonesia by launching on the leading pay-TV platform Indovision.

As a result of the new carriage deal with PT MNC SkyVision, One joins AXN,AXN Beyond, Sony Entertainment Television and Animax to complete the bouquet of five SPT Networks, Asia channels on Indovision.

As the exclusive destination of programmes produced by Seoul-based content supplier and broadcaster SBS, One has prime and current South Korean entertainment. The channel airs the latest Korean drama series, with selected titles premiering three to five weeks after their debut in Korea. In addition, the hippest K-pop variety and music programmes complement One’s drama line-up.

At launch, One is available to all Indovision subscribers and is part of all its basic packs including ‘Venus’, ‘Galaxy’ and ‘Super Galaxy’. One is airing its programmes in original Korean audio with Bahasa Indonesia and English subtitling.

Sony Pictures Television senior VP, GM Networks, Asia Ricky Ow said, “One has the potential to grow together with the rapidly expanding pay-TV audience in Indonesia. We have no doubt that the fresh and high quality Korean entertainment content on ONE will be well received among the many Korean pop culture and drama fans in the country. We are pleased to extend our partnership with PT. MNC SkyVision to bring ONE to many more viewers on Indovision, and have set our sights on taking the channel to greater heights” .

In Malaysia, One HD was the top rated HD channel on Astro for the whole of 2011 and continues to hold the No.1 spot. And in Singapore, One clocked the longest viewing duration per viewer each day for PMEB audiences, among all regional Chinese entertainment networks on StarHub TV. In addition to Indonesia, Malaysia and Singapore, One is also available in Cambodia, Brunei and Australia.

In March, One subscribers can enjoy romance drama Protect the Boss, starring Choi Kang Hee (My Sweet Seoul), Ji Sung (Swallow the Sun) and Kim Jae Joong of Korean pop music group JYJ; aviation drama Yes, Captain featuring Ku Hye Sun (Boys Over Flowers) and Ji Jin Hee (Spring Days); as well as comedic drama Salaryman Cho Han Ji starring Lee Bum Soo (Giant), Jung Ryeo Won (My Lovely Samsoon) and Jung Gyu Woon (Dr. Champ).

New One premieres in April 2012 include time-traveling romance drama ‘Rooftop Prince‘ starring JYJ’s Micky Yoochun; ‘Fashion King‘ a drama about aspiring fashion designers featuring Korean pop group Girls’ Generation’s Kwon Yuri; two-part romance drama ‘Hanoi Bride‘ starring Lee Dong Wook as well as family drama ‘A Simple Heart‘.

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