Netflix in deal with Lionsgate for streaming of ‘Mad Men’

MUMBAI:Internet subscription service Netflix and Lionsgate have teamed up for a syndication arrangement to stream up to seven seasons of the show ‘Mad Men’ to Netflix members.
The first four seasons will be made available to watch instantly from Netflix on 27 July.

Additional seasons will be added annually after they complete airing on their respective seasons on the AMC network.

Under a separate agreement, the first four seasons of Mad Men are already available to watch instantly, streaming from Netflix in Canada.

Netflix chief content officer Ted Sarandos said, "Mad Men has been and continues to be a representation of TV at its best and Netflix is proud to be the syndication home for this acclaimed series. This deal secures long term instant access to an iconic show for Netflix members for years to come." 
Lionsgate president, co-COO Steve Beeks said, "We‘re delighted to partner with Netflix to begin our syndication of ‘Mad Men‘. We have ensured ‘Mad Men‘s‘ value for years to come by layering today‘s unique syndication deal with a leading digital distribution partner on top of last week‘s licensing agreement with AMC. The innovative structure of our distribution plan underscores the tremendous value of producing and owning content in a digital world where demand for content continues to grow and pathways for reaching consumers continue to diversify. We will announce our transactional digital plans and other elements of our syndication strategy for ‘Mad Men‘ shortly."
Lionsgate announced last week that it has entered into a new three-year agreement with "Mad Men" creator Matthew Weiner to continue as showrunner.

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