Technology

NDTV adds Harris Selenio Media Convergence platform for master control infrastructure

MUMBAI: News broadcaster NDTV has extended its quality control, delivery and branding capabilities with digital broadcast solutions from Harris Broadcast Communications — including the Harris Selenio media convergence platform for its master control environment.


NDTV chose Selenio, which combines traditional baseband video and audio processing, compression and IP networking to concentrate its standards conversion, transcoding and trans-wrapping for streaming in one simple 3RU frame.


NDTV will initially use Selenio for master control tasks including loudness control, colour correction, video clipping, Dolby audio processing, up/down/cross conversion and back up logo generation.


NDTV CTO Dinesh Singh said, “Convergence is vitally important to us, because our audiences demand our content on the device that is most convenient to them at the time. The logical progression from that is to move all of our production and delivery capabilities toward a tapeless, file-based environment. Selenio is a remarkable device that bridges the baseband and file worlds like no other."


NDTV has also committed itself to meeting the newly defined international standards on loudness, ensuring consistency of perceived volume across the whole of a channel’s output. The Harris solution is unique in that within its modular infrastructure format, it can check for loudness errors, correct them without damaging the aesthetic qualities of the sound balance, and provide a confirmed, final quality check to demonstrate compliance.


Harris Broadcast Communications regional head South Asia Somu Patil said, “Loudness control is not mandatory yet in India, but customers like NDTV are looking to adopt some kind of audio management control as their channels are transmitted across Europe and the USA, which mandate them to manage their audio output”.


NDTV has also recently installed a number of Harris IconMaster modular control and branding solutions to enhance the on-air look across all its channels and outputs.


In the rapidly expanding Indian broadcast market, it is vital for channels to have a distinguishable brand as a means of attracting and retaining viewers. As the channels are also available to the Indian community living overseas, readily identifiable branding helps viewers find the content they seek.


IconMaster provides a simplified workflow for automated channel branding and squeezing graphics over commercial breaks, the company said.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/23/Bruce%20Chatterley_1.jpg?itok=cyBeUOOm
Senet-SenRa tieup to help CSPs & MSOs for India IoT opportunities

MUMBAI: Senet, the first and fastest growing provider of secure, public, low-power wide-area networks (LPWANs) and Managed Network Services for Internet of Things (IoT) applications supporting the LoRaWAN™ protocol, has announced that it has partnered with SenRa Tech Pvt. Ltd., a Low-Power Wide-...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/22/Virtual%20Reality.jpg?itok=0WLy4HcD
Virtual screens to start replacing TVs & theaters in a year, consumers expect: Ericsson

MUMBAI: Ericsson ConsumerLab has reported that seven out of 10 consumers believe that virtual reality (VR) and augmented reality (AR) will become mainstream in media, education, work, social interaction, tourism and retail. Consumers expect virtual screens to start replacing televisions and...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/16/Untitled-1.jpg?itok=jLZTMoKT
TV & mobile electronics: Domestic prod leaves $ 300bn gap for import

NEW DELHI: The demand of electronic products in India is expected to expand at a compound annual growth rate (CAGR) of 41 per cent during 2017-2020 to reach $ 400 billion by 2020, but the government has to help domestic production.

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/15/Anurag%20Dixit.jpg?itok=nEZIRFpy
Principals discuss 'emotional wellbeing' through Teno App

MUMBAI: Teno App, India’s leading free-to-use mobile app for schools, is organizing a panel discussion where reputed educationists will deliberate on the role of educators in promoting emotional wellbeing amongst school students. This panel discussion will also be the first initiative as part of...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/13/Suneet%20Singh%20Tuli-800x800.jpg?itok=AzASKx-S
India uses low-cost Net-enabled devices, Datawind leads: CMR

NEW DELHI: Low rate providers of Internet and tablets DataWind Inc. has claimed the top slot with 34.2 per cent market share in 1Q’ CY 2017, followed by IBall and Samsung at 16.3 per cent and 14.7 per cent, respectively.

Technology Hardware Components
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/12/stb.jpg?itok=iK2P5qOy
GST on set-top boxes & optic fibre down to 18%

The Goods and Services Tax (GST) for set top boxes has been reduced to 18% from the previously announced 28%.

Technology Hardware Set-top Boxes
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/12/Esri%20India.jpg?itok=80wUDzHT
Yoga-Day App by Esri India

MUMBAI: Ahead of the International Yoga Day, Esri India, country's leading Geographic Information System (GIS) Software & Solutions provider, has announced the availability of an app to help yoga enthusiasts locate a Yoga Centre and join the International Yoga Day celebrations on 21 June. This...

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/10/Pranab_Mukherjee-selfie-daughter.jpg?itok=W6ck33B4
Govt launches 'selfie with daughter' mobile app

NEW DELHI: A new mobile app to shoot ‘Selfie with Daughter’, carrying forward a message given by the prime minister Narendra Modi in one of his ‘Mann ki Baat’ broadcasts on All India Radio, was launched in the capital by the president Pranab Mukherjee.

Technology Software Applications
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/09/tcs.jpg?itok=USNopNbu
TCS launches BaNCS app development kit

Digital tech is empowering businesses to get things done interactively and instantaneously. It is increasingly becoming critical for financial institutions to have architectures that will enable continuous availability of data, systems, applications and business processes.

Technology Software Applications

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories