Microsoft Corporate Challenge kicks off 3rd season in Thailand

MUMBAI:The Microsoft Corporate Challenge, which tests the physical endurance and mental caliber of India‘s top corporates, kicked off its third season in Thailand.

This year the three day Microsoft event will have competitors from across domains like ICICI, Unilever, Mico, Deutsche Bank, Standard Chartered, Satyam Computer Services, Barclays Bank, Pepsi Foods, JWT, Reliance Capital, Morgan Stanley, JM Financial, RMZ and Indiatimes.

Based on a non-linear race format, the Microsoft Corporate Challenge is contested across five to six stages, each demanding a combination of physical and mental activities.

From running, cycling, rowing and trekking, to light engineering tasks, cracking codes and negotiating board games with a twist, the event challenges teams to push themselves to the extreme and work together as a unit.

Each team will consist of seven members out of which at least two members must be women and one a part of the senior management of the organization.

Speaking on Microsoft‘s association with the Corporate Challenge, Microsoft COO Doug Hauger said, "Microsoft has found the event to be a great platform for demonstrating and inspiring people to translate their potential into achieving real goals much like our ‘people ready‘ business software. No other event exemplifies the importance of people and teamwork more than the Microsoft Corporate Challenge and we are happy to continue our association with the event till 2009".

The Microsoft Corporate Challenge has been conceptualized and is managed and produced by Sports Media Limited and DNA Networks.

Sports Media Ltd MD Prem Bhatia said, "With ICICI winning the inaugural event, and Standard Chartered winning the second edition, this year is going to be tougher and far more competitive. The course design has taken us six months to finalize and will reward the physically able, mentally astute, and companies that have good strategy and are completely cohesive as a unit."

The first edition of the Microsoft Corporate Challenge was held in Goa in 2005 and the second edition in 2006 was held in Kochi.

Standard Chartered Bank emerged victorious in 2006, while Bennett Coleman and Company finished second and JM Morgan Stanley in third place.

Latest Reads
India, China to propel APAC, beat CAS Europe market share

APAC is expected to overtake the market share of Europe in future due to an increasing demand for digital TV set-up boxes in countries such as China and India. North America and Europe dominated the global CAS market in 2015. APAC region is estimated to mark a growth rate of 12.0 per cent CAGR...

Technology Hardware Set-top Boxes
India lucrative market for 4K UHD STBs: Grand View Research

Here’s a view on the demand for 4K or ultra high definition (UHD) set-top boxes (STBs) in India.

Technology Hardware Set-top Boxes
Infor appoints Dass as south Asian subcontinent V-P

Infor, a leading provider of business applications specialized by industry and built for the cloud, has appointed Ashish Dass as the vice president and managing director for the south Asian subcontinent. Infor software helps eliminate the need for costly customization through embedded deep...

Technology Software Applications
Siti & DishTV opt for Conax conditional access

The Essel group has been using Conax’s tech for sometime now for its Siti Network (earlier known as Siti Cable). Now the group has extended that partnership for another product for both Siti Network and DTH operator Dish TV India. This time it is for the cardless set top boxes that the two are...

Technology Hardware Set-top Boxes
Imagine Communications extends functionality of Selenio One unified transcoding platform to OTT

MUMBAI: Imagine Communications, empowering the media and entertainment industry through transformative innovation, today introduced a high-density adaptive bitrate (ABR) transcoding product built on Selenio One™, the company’s software-defined linear transcoding platform. Selenio One is designed...

Technology Hardware Components
DJI Makes Your Smartphone Smarter with the New Osmo Mobile

DJI, the world leader in creative camera technology, Thursday launched the Osmo Mobile, an extension for smartphones that turns them into intelligent, precision camera systems.

Technology Hardware Components
Prime Focus Tech gets funding from PE firm Ambit Pragma

MUMBAI: Prime Focus Technologies (PFT) – the technology offshoot of media services company Prime Focus - informed the Bombay stock exchange today that it had received its first round of funding from growth capital private equity fund Ambit Pragma.

Technology Software Applications
Three new products developed by C-DOT launched on its Foundation Day

Communications Minister Manoj Sinha today expressed the hope that 100,000 Gram Panchayats (GPs) will be connected through Optical Fibre Cable (OFC) by March next to set up a network infrastructure to serve the rural masses.

Technology Hardware Distribution
Genpact and BITS partner to build talent in the field of analytics

Genpact (NYSE: G), a global leader in digitally-powered business process management and services, today announced a partnership with premier technical education university Birla Institute of Technology and Science (BITS) for offering training programs in the field of analytics.

Technology Software Middleware

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories