KyaZoonga, Universal Music announce strategic partnership

MUMBAI: and Universal Music Group (UMG) have partnered to focus on developing direct-to-consumer bundling initiatives for select UMG artists in India that bring together concert tickets and a variety of music products.

The ticketing and bundling products will be handled by entertainment and sports ticketing company, KyaZoonga.

Apart from credit/debit card/net banking transactions, customers can also opt for COD (cash on delivery) where CDs, DVDs, LPs, box sets and merchandise will be delivered anywhere in India at the customer‘s doorstep and the delivery status can be tracked online.

With the addition of KyaZoonga’s merchandise section, audiences will now have one-stop access to concert tickets and merchandise for their favourite artists through bundled deals and discounted prices available exclusively on KyaZoonga.
Universal Music, India & SAARC MD Devraj Sanyal said, "In a world where music in the physical format is steadily shifting to digital, KyaZoonga & UMGI bring you the perfect service enabling you to digitally buy music in physical formats. Also, you have access to parts of the UMGI catalog which are tough to find- LPs, limited edition box sets, selective merchandise which will be a connoisseur‘s delight. This is definitely a future facing format and we expect this to succeed spectacularly."

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