Hungama Mobile gets 2 nominations at Mobile Ent. Awards

MUMBAI: Mobile entertainment company Hungama Mobile has been short-listed under two categories at the Mobile Entertainment Awards (Meffys) for the year 2007 to be held on 5 June in Monte Carlo.

Hungama Mobile‘s Hutch and Casino Royale campaign has been nominated for the ‘best marketing‘ campaign and the Kingfisher Mobile Calendar for the ‘best content‘ campaign categories respectively.

For the Casino Royale campaign, Hungama Mobile tied up with Hutch for providing mobile entertainment content for all 20 Bond back catalogue movies as well as the most recent, across content categories such as music, imagery, video and games.

The exclusive content available also includes ‘The making of‘ and ‘Behind the screen‘. This association was used to enhance mobile entertainment content consumption among Hutch subscribers and acquire new ones.

Meanwhile, the Kingfisher Mobile calendar, shot exclusively in South France by noted Indian lensman Atul Kasbekar, has a simplified interface and functionality such as notes, birthdays, meetings, events, alerts and holidays.

Hungama Mobile COO Saleem Mobhani said, "We are delighted and honored to be nominated on an international platform like Meffys and to be grouped among such highly respected companies. The nomination is a testimony to our constant endeavour to bring the best innovations in mobile entertainment."

Meffys has attracted more entries in this year compared to 2006. Applications from 20 countries across four continents. The awards are across 13 categories viz; games, music service, artist campaign, TV and video service, technology innovation award, content award, innovative business model, communities and UGC, search and discovery, handset application, marketing campaign, mobile entertainment handset, mobile entertainment operator awards.


Latest Reads
Highly-beneficial interactions take place at Broadcast India '16

The 26th Broadcast India Show concluded over the weekend in Mumbai, and was easily the most exciting Broadcast India Show yet. With thousands of eager, high-quality trade visitors swarming the show floor, a sentiment signalling highly-beneficial exchanges and interactions echoed through the halls...

Technology Software Applications
India, China to propel APAC, beat CAS Europe market share

APAC is expected to overtake the market share of Europe in future due to an increasing demand for digital TV set-up boxes in countries such as China and India. North America and Europe dominated the global CAS market in 2015. APAC region is estimated to mark a growth rate of 12.0 per cent CAGR...

Technology Hardware Set-top Boxes
India lucrative market for 4K UHD STBs: Grand View Research

Here’s a view on the demand for 4K or ultra high definition (UHD) set-top boxes (STBs) in India.

Technology Hardware Set-top Boxes
Infor appoints Dass as south Asian subcontinent V-P

Infor, a leading provider of business applications specialized by industry and built for the cloud, has appointed Ashish Dass as the vice president and managing director for the south Asian subcontinent. Infor software helps eliminate the need for costly customization through embedded deep...

Technology Software Applications
Siti & DishTV opt for Conax conditional access

The Essel group has been using Conax’s tech for sometime now for its Siti Network (earlier known as Siti Cable). Now the group has extended that partnership for another product for both Siti Network and DTH operator Dish TV India. This time it is for the cardless set top boxes that the two are...

Technology Hardware Set-top Boxes
Imagine Communications extends functionality of Selenio One unified transcoding platform to OTT

MUMBAI: Imagine Communications, empowering the media and entertainment industry through transformative innovation, today introduced a high-density adaptive bitrate (ABR) transcoding product built on Selenio One™, the company’s software-defined linear transcoding platform. Selenio One is designed...

Technology Hardware Components
DJI Makes Your Smartphone Smarter with the New Osmo Mobile

DJI, the world leader in creative camera technology, Thursday launched the Osmo Mobile, an extension for smartphones that turns them into intelligent, precision camera systems.

Technology Hardware Components
Prime Focus Tech gets funding from PE firm Ambit Pragma

MUMBAI: Prime Focus Technologies (PFT) – the technology offshoot of media services company Prime Focus - informed the Bombay stock exchange today that it had received its first round of funding from growth capital private equity fund Ambit Pragma.

Technology Software Applications
Three new products developed by C-DOT launched on its Foundation Day

Communications Minister Manoj Sinha today expressed the hope that 100,000 Gram Panchayats (GPs) will be connected through Optical Fibre Cable (OFC) by March next to set up a network infrastructure to serve the rural masses.

Technology Hardware Distribution

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories